How we Scaled A Brand From $25k/mo To $25k/week ?

How it started?

“???????? ?????? ???? ???????? ???? ?????????? ?????? ?????????? ???????????????????????? ???????????? to $50k / ??????????” - This is what the founder of the brand asked us in the meeting!

Back then the stats were as follows:

• Monthly Ad Spent: $15k/mo?
• Monthly Revenue: $25k/mo
• Blended ROAS: 1.66

Every time they tried scaling , their ROAS dropped below Breakeven . They were in search of an expert team who could understand their brand and help them scale while maintaining a good ROAS and they found us :)?

Even when we did our account audit my team observed a lot of issues. The major issue was scaling beyond that limit without impacting the revenue

Below is the strategy that we executed To SCALE TO $25k/mo:

Scaling a direct-to-consumer (D2C) brand can be a challenging task, but it is essential for any business looking to grow and expand its reach. To scale a D2C brand, there are several key strategies and tactics that can be employed.

1. Leverage social media: Social media platforms like Instagram, Facebook, and Twitter are powerful tools for reaching new customers and building brand awareness. Make sure your brand has a strong presence on these platforms and use them to connect with your target audience.
2. Utilize influencer marketing: Influencer marketing can be an effective way to reach new audiences and increase brand awareness. Partner with influencers in your industry or niche to create sponsored content that promotes your brand.
3. Optimize your website: Your website is often the first point of contact for potential customers. Make sure it is optimized for conversions and provides a seamless user experience. This includes making sure your website is mobile-friendly, has clear calls to action, and is easy to navigate.
4. Focus on customer retention: Retaining existing customers is just as important as acquiring new ones. Create a loyalty program or offer special promotions to keep customers coming back.
5. Invest in paid advertising: Paid advertising can be an effective way to reach new audiences and drive sales. Consider using platforms like Google AdWords and Facebook Ads to promote your brand and products.
6. Experiment with new channels: Diversify your marketing channels. Experiment with new marketing channels, such as podcasts, webinars, or video content, to reach new audiences.

By following these strategies, you can effectively scale your D2C brand and reach new audiences. Keep in mind that scaling a brand takes time and effort, but with the right approach, you can achieve significant growth and success.