How I grew @natures on Instagram from 100,000 followers to 1,200,000 in 4 months.
Philip Wester
Marketing Consultant | Social Media Expert | Focusing on Brand Marketing and Growth Hacking Instagram, Tiktok, and Pinterest | Influencer Campaign Optimization
Back in July 2018, I acquired @Natures on Instagram when it had 144,000 followers. I managed to grow that page to 1,200,000 in around 4 months. The account was the fastest growing account of that size on Instagram, growing at a rate of nearly 300,000 followers a month. In my best month I managed to increase the following by 450,000.
As with all other accounts that I manage, I utilized methodology that was custom tailored to the specific handle. For @natures, I posted primarily viral content and then used large engagement group networks to help push those videos to the explore page. That method stopped being as successful in December, as Instagram continues to change, so I adapted. I began to utilize a different technique to push the content to the explore page, which is what eventually grew the page to 2,000,000 followers.