How to Use Stories to Naturally Connect with Your Soul Clients and Get Them to Say "YES."

If you could choose right now, would you rather hire…?

1. A marketing company that implements cookie-cutter ‘bro’ strategies, such as Facebook ads to funnels (which do not work unless you have a BIG budget) OR
2. A ‘Goddess’ with similar values as you, who has overcome similar challenges, and now wants to help you with yours...someone you relate to, who sees you as a person, not just a payment??

Any soul-centered coach or healer would choose #2, right?

Marketing strategies work for some, but when you're a spiritual entrepreneur, it's not easy to 'articulate the invisible' so people know how you can help.

The one way to communicate what you really do, in a way that sets you apart from everyone else is…

YOUR STORY.

Are you sharing yours in a way that connects to the hearts of your soul clients?

There's no doubt that we are in weird and crazy times, and it's more crucial than ever to take the time to build trust and forge relationships.???

It’s not like we ever got away from this… but relationships take time.

Sharing your story in a way that's structured and inspiring is the quickest, tried and true ‘marketing’ method that gets results...(If you're ready to learn how now, scroll to the last paragraph of this letter).

When you tell your story you’re sharing your heart…

Your vulnerability...

Your breakdown before the breakthrough…

When you bare your soul, you speak your truth.?

When it comes to attracting your soul clients…

Your story is where your most impactful message lies.?

Stories heal.?

Stories inspire.

Stories empower.

Stories sell.?

Your mess becomes your message, your message becomes your medicine…

…sharing your pain has the potential to heal...

Share it with enough people and that's how you start a movement.??

Telling your story in a way that gets people to take action is a science and an art.

Stories can also bore people, and you can quickly lose your audience if it’s too "me" focused.

How do you share a story that's about you in a way that makes it about them?

You could rattle off 10 benefit-rich bullet points to the sound of yawning...

Or, you could have your audience on the edge of their seats by imparting WHY you came to do what you do…or HOW you developed the next best thing since sliced bread...in a way that relates to their experience.

It’s about positioning…

Tell a story with meaning and the media will be knocking at your door…

You’ll be invited to podcasts and interviews…

You’ll connect with the people who need you and who will PAY you…(it’s not everybody).?

Your story is your most powerful piece of marketing 'real estate.'

People want solutions to their problems, and when they hear you’ve been there, done that…

YOU ARE THE EXPERT. The authority who really "gets" them.?

People seek out solutions from those they can relate to, and that’s who they buy from.

This is why the ‘gurus’ are so popular. They share their stories of success, and everyone wants to be in their world.?

You wouldn’t invest in someone who didn’t have similar experiences as you…or a level of success that you desire.?

It’s really hard to be the best at something. It’s really hard to communicate the results you get in marketing copy…but tell a story…people will want more of you! They don’t want you to be THE BEST…they want you to be the best choice for THEM!

I was coaching a client who told me about her success losing the ‘Covid 19’. She’s not a weight-loss coach, per se, but her results had me say, “Sign me up!” for her new program.?

I was looking for a business coach and traveled to a 3-day event. The host recently lost her father and plowed through the event anyway… I could relate to her experience and her pain... and decided I wanted her to be my coach because I could feel her heart - to the tune of 15K!

You will never be ALL things to ALL people.??

But when you tell your story the RIGHT WAY…

...you end up attracting the RIGHT PEOPLE!

And many of those people will become paying clients...

If you want help writing a powerful story that attracts your soul clients and positions your 'medicine,' see below for a time-sensitive opportunity....

My upcoming interactive workshop, Powerful Storytelling,?is Friday, May 6, 12-4 p.m. EDT. You'll come away with your Brand Story, your WHY Story, how to write content to share Stories of Success, and I'll even reveal your 'wealth words' from your Human Design.

Early Bird pricing is $197 but if this is something you're interested in leave a comment below on this newsletter today and I'll send you a COUPON to knock down the price even more for signing up super early, along with more details. Due to the 'get-it-done' nature of this event, spots are limited.?

With Love,

Carol Ann

Storyteller & Creator of The Goddess Way to 6 Figures Methodology