How To Use SnapChat to Grow your Business Network

How To Use SnapChat to Grow your Business Network

Social media today is the undisputed king in guiding the behavior patterns of consumers all over the world. SMEs as well as the large corporate houses know that they cannot ignore social media in their advertising campaigns. While a whole lot of social networks, forums or groups keep cropping up with a desire to be people’s choice, Facebook, LinkedIn and Twitter continue to dominate the present social media market.

One such social media platform that has been giving positive signals and is being loved by the social media savvy users is SnapChat. SnapChat has been swift in increasing its base all over the world. It started in 2011; however, today it has over 200 million members who share over 700 million images and videos with each other on a daily basis.

Yes, short videos of 5-10 seconds are called snaps and you can send them to spread information and get more fans for your business, product or brands.

Provide peek a boo highlights

It is a human tendency to somehow get behind the scene to see what is happening there. You can satisfy this urge by offering your members some interesting behind the scenes footage. It could a very personal side of your business that you think they would love to see. It will help you build rapport with your audience.

Exclusive content that is not found elsewhere

Make some short videos and click images that you use only for your SnapChat members. If there are certain videos that can only be found on SnapChat and not anywhere else on social media, they hold much higher value in the minds of your followers and fans.

Give them sneak peak of new launches

Do you have this itch to get the first glimpse of something that has yet not been introduced by the company in the market? If yes then do not worry as this is a very natural tendency found in most human beings. Make the most of this urge and give your members a sneak preview of the products that your company is going to launch in near future.

Give the members promo codes

This is a technique that has brought rich dividends for the companies using SnapChat to promote their products and services. Customers feel happy and proud when they receive the promo codes distributed on their social media account. They can use these codes to get attractive discounts on the products and services sold by your company.

Announce new events and sales

This is another impressive way of creating a buzz around your company. Let a word out on the upcoming sales and events through your SnapChat account. It serves the purpose of spreading like wildfire as members of SnapChat pass it on between them pretty quickly. You can generate a lot of publicity for your upcoming events in this fashion.

Involve your members

This is another great tactic to involve people with your brand. Ask them to send their selfie and short videos using your products and announce a prize for the winners.

Use of these tips on SnapChat and you will find that you have been able to add a lot more customers to your customer base. You can use SnapChat to reach out to a very wide range of audience.