How To Use Search Console To Find The Right Keywords: SEO Newsletter Week 31, 2022
Aquif Shaikh
Founder Of BloggingOcean.com, HostingPeek.com and Hostbits.io | Blogger, Web Hosting Expert, & SEO Geek
Hi Guys,
I am back with a new edition of the SEO Weekly Roundup Newsletter. If you find this Newsletter helpful, please take some time to show some love by liking, commenting, and sharing this Newsletter.
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SEO Tip Of The Week
Did you know the best keyword research tool is your Google Search Console? It's a gold mine full of keywords that no tool will ever show you.
If you're serious about SEO, then you need to be using your Google Search Console to its full potential. Here's how you can leverage Search Console to grow your blog traffic.
First, go to the search results tab of your Google Search Console. You will see a huge list of keywords your website is ranking for.
Export the keywords to Excel or Google sheets using the Export option in the top-right corner.
Next, set filters in Excel or Google sheet to show keywords that are not ranking in the top 10
Now sort the results to show keywords with the highest impressions at the top.
Now pick the top 10 (or more) keywords with the highest impressions in the search console and check if you are using those keywords in your content.
If you are not using it, add more content to your page to include those keywords naturally. If you are already using it, check if you can include those keywords in important places like Header Tags or Title Tags.
After making changes, change the date of your article/page to the current date and fetch the page using Search Console.
Now sit calmly and watch your traffic grow.
SEO News Of The Week
By Barry Schwartz @ Search Engine Roundtable
The July core update has rolled out. However, Google did not announce the same and simply updated its Google Updates page.
By Barry Schwartz @ Search Engine Roundtable
Google has announced that they now support Pros and Cons Structure Data For Review pages. Google will now prefer Pros and Cons provided in structure data over automatically fetching it.
领英推荐
By Yonghao Jin @ Blog.Google
Google has improved how searches with Quotations behave. The snippet will be displayed with text around the query within quotations to make it easier to find it on the page. The keyword will also be bolded on Desktop results.
SEO Articles of The Week
By Koen Leemans @ Semrush
Koen Leemans did an SEO split test by Adding H3 Tags to product names on E-commerce category Pages. Adding H3 tags to the product names resulted in a 4.3% increase in clicks to the tested pages.
By éléonore Frère @ Moz
éléonore Frère shares steps to follow that will allow you to take your business to international markets.
By Marie Haynes @ MarieHaynes.com
In this Podcast, Marie Haynes talks about the recent changes to Google Quality Raters guidelines specifically focussing on YMYL and E-A-T.
SEO Tool Of The Week
KeywordTool.io is one of the best tools for finding long-tail keywords. It uses the Google Autosuggest keywords by adding suffixes and prefixes to your keywords.
Using this tool, you can not only find tons of relevant long-tail keywords, but you can also find their volume and trends over the past year. The latter is very helpful for tracking seasonal keywords.
The tool is Freemium with the free version only showing the keywords while hiding Volume and other data for the keywords.
That's it for this week's SEO Newsletter
I hope you found this week's SEO newsletter helpful. Stay tuned for next week's edition.
Do share your feedback and suggestions in the comment sections below. That will really help me make this Newsletter even better.
Thank you for reading and until next time, Happy Optimizing
Feature Image Source: BigOakFlickr @ Flickr
Learner| Fresher in Digital Marketing| Actively looking for Digital Marketing Job as a fresher
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