How to use heatmaps to level up your SEO strategy
Were you aware of the hidden power of heatmaps? They can be a great tool to help you improve your SEO strategy as they can unveil hidden parts of your website and show you where your customers (or target audience) are clicking.
With that information, you can better understand how your content performs and subsequently map out future SEO strategies and on-page optimizations.
In her article, Adriana Stein explains how you can use heatmaps in SEO to make small adjustments and exponentially grow your business.