How To Use Creator Mode
Shelley Hutchinson
Linkedin Marketing Expert - Helping Entrepreneurs Gain Leads & Clients Through LinkedIn In Just 30 Minutes A Day | LinkedIn Quality Leads Formula | AI Advisor
Welcome to the First Edition of LinkedIn Made Easy Newsletter
This weekly newsletter will supply you with weekly LinkedIn & Mindset tips and advice that will help you rapidly gain followers, generate appointments and clients through LinkedIn.
Make sure you go ahead and subscribe so you don't miss out on our valuable information..
In this week's newsletter you'll be able to see our training on how to use Creator Mode, but first check out our tip of the week below..
TIP OF THE WEEK
"Don't focus on results because if you focus on results you'll often be disappointed. Focus on the BEHAVIOURS and ACTIONS you need to take each day to get the results you want and the results will take care of themselves"
A mentor I'm working with told me this powerful story...
She described how her son was getting super anxious about playing baseball, because he was worried about whether he'd be able to hit the ball okay,
His anxiety was so great that it had got to the point where he was refusing to get on the pitch and play.
So my Mentor, said to her son,
"I'll pay you $5 every time you swing the bat"
Guess what happened next?
Her son got on the pitch, and he didn't just swing his bat, he hit the ball perfectly!!
What Jenna was trying to teach her son is...
If you focus only on the result you want you end up feeling disappointed a lot of the time,
because it's not the result you need to focus on,
...it's the behaviour and actions you need to take!
When you focus on the behaviours and actions you need to take consistently, THEN you get results!
It is the same with lead generation on LinkedIn, so today I want to remind you to focus on the behaviours and actions you need to take each day - and you'll start generating results in now time!
THIS WEEK'S LINKEDIN TRAINING
How To Use Creator Mode
If you have been thinking about switching over to Creator Mode but aren't sure if it is the right thing for you to do then you'll want to make sure you watch my Creator Mode Training.
To get you started though, here's some important information you need to know about Creator Mode...
What is Creator Mode?
Creator Mode is a setting on LinkedIn that is designed for content creators AND designed to encourage users to post more of their own content.
Why is it a good idea to switch on Creator Mode?
Well, it will give you new opportunities to grow your followers and increase engagement on your posts because LinkedIn will show your content to those who they think will be interested in it. This of course can lead you to get known to your ideal clients.
Plus you will gain access to Creator Mode features including LinkedIn Live and LinkedIn Newsletters. It's useful to recognise that LinkedIn wants you to use these features and so they are giving organic reach to those who do use these features.
LinkedIn will essentially help you build your audience of viewers of your Live or subscribers for your Newsletter by notifying those who they think will be interested in your content.
When is the right time to switch on Creator Mode?
I suggest once you have 500 or more connections then you should switch on Creator Mode.
领英推荐
How can you make the most of Creator Mode?
First of all you need to switch on Creator Mode, to do this simply click on the icon "ME" on your menu bar, then click "VIEW PROFILE", then scroll down the page until you see the section titled "RESOURCES" and simply switch the button next to Creator Mode to "ON" as you see below..
LinkedIn will then ask you to select 5 hashtags that relate to the topic of content you talk about. I would suggest you pick 3-4 hashtags that relate to your work and 1-2 hashtags that relate to other topics you are passionate about talking about.
For example here are my hashtags:
Your hashtags will appear under your headline as below...
You will notice that the button on your profile will change to "FOLLOW" instead of "CONNECT" to encourage people to follow you. Don't worry if you would prefer to have connect on your profile as you can switch the button back to this.
Now all you need to do is share a mix of content both personal and business related 3 to 4 times a week.
I would also recommend joining the Creator Community - Creator Weekly to get ideas and inspiration from LinkedIn about content creation. Check out LinkedIn For Creators official page here.
Watch my Creator Mode Training by clicking the video below...
Plus don't forget to download the accompanying workbook here
WHAT'S HAPPENING THIS WEEK...
Live Webinar: The Secret To Creating Highly-Engaging Content That Establishes Your Authority & Brings You Clients In 2022
If you missed my Live Webinar last Wednesday you've got another change to watch it tomorrow (Wednesday 22nd June) at 7pm BST (11am PT/ 2pm ET/ 8pm CET).
To learn more about this webinar and to register simply click the link below..
CLIENT SPOTLIGHT
A quick shout out to two of my clients who've been rocking it with their content and engagement on LinkedIn and as a result gained some incredibly opportunities
Congratulations to...
Dr Maame Nikabs for being on track with making six figures in her Diversity, Equity & Inclusion Consulting business through LinkedIn this year
and
Fabienne Renders for sharing content on LinkedIn that has led her to be picked up by a TV company and being featured on National TV this week!!
Okay that's all from me for this first edition. I hope you have enjoyed it and found it useful to learn more about Creator Mode. Please go ahead and let me know in the comments what you think, and also if there are any particular LinkedIn or Mindset related topics you'd like me to demystify for you!
With love,
Shelley xx
P.S. If you'd like our help with getting LinkedIn working for you, then send me a DM or book a call here and let's get you getting leads through LinkedIn
Career Uplift Coach ??Helping Jobhunters & Entrepreneurs Leverage LinkedIn to Achieve Their Career or Sales Goals??Favikon: #2 Career Coach in Finland??LinkedIn Expert & Profile Optimizer??Career Development Coaching
2 年?? Ask your connections and followers to click the bell icon at the top of your Profile to get notified of your fresh content.
This is exactly what I needed thank you - should be a game changer for my health transformation business!
Course Coach for Women Physicians?? Helping You Share Your Expertise and Make an Impact by Creating Your First Online Course ??
2 年Thanks for sharing, Shelley!
Helping new authors increase online visibility and book sales via effective marketing and metadata analysis. Self-Publishing Coach | Author Support Service | Book Marketing Consultant | Tiered Pricing For Every Pocket.
2 年Great Information thanks Shelly!