How to Use a Blog to Market Your Business

Did you start using a blog to market your business only to abandon it because you weren’t getting the results you wanted? You’re not alone. Businesses across a variety of industries create a blog because it seems like everyone else is doing it. But then they lose interest, or don’t prioritize putting the needed time into it, and it becomes a black hole on their website. Having an outdated blog is often worse than having no blog at all – visitors may even wonder if your business is still operating if you used to blog and then suddenly stopped. A blog can help you build the foundation for an effective digital marketing strategy, but it is critical to figure out how to blog effectively for your business. Learn more here