How to understand the ever changing world of Customer Experience
Maggie Wheeler
Founder and Owner of Customer Experience World Global Events. #CEW2020 July & September, #PX2020 Global Event Series
“Quality is the link between different parts within the silos of an organisation, and silos should be eliminated and replaced toward full communication, collaboration and synchronized actions working together to achieve companies successful outcomes. This is to ensure customers achieve their desired outcome and a sustainable customer experience, “ says Ricardo Saltz Gulko founder and CEO (Managing Principal) of Eglobalis, a boutique global consultancy firm helping companies to enhance their practical customer experience with a practical hands-on approach, generating innovative solutions for their customers based in Munich. While Ricardo is fluent in 5 languages, the most important language he understands and speaks is Quality interaction points with Simplification and Customer Experience. “The mix between Quality, Simplification and Customer Experience is powerful”, he emphasizes.
The team at eGlobalis connect quality, People, Design, Data Driven Results, simplification and technology closely tied to Services and Customer Experience.
The main theme of Ricardo's presentation revolved around how Customer Experience, Quality, People, Technology, Design, Data, Costs & Simplification can transform your company into a Customer Success Engine and enhance your Customer Experience, ability to innovate & bottom line.
During his presentation, Ricardo emphasised the importance of applying innovative and practical ways to create and develop better customer value and experiences. These elements result in a customer-centric environment and ultimately a successful business.
In his Keynote address, Ricardo drew on his engagement as a customer with Medtronic, a global leader in medical technology and devices designed to enhance and save lives. Using this company as an example he explained four key points in the Medtronic Culture:
- Focus: the company is committed to achieving expertise, and have a clear vision of where they are heading and a plan to achieve these ideals (Medtronic 100 Years Plan)
- People & Collaboration: they partner and involve key stakeholders, knowing that diverse talent and skills lead to better outcomes. This involvement extends to other companies, detractors and promoters who also obtain valuable feedback, that helps this company in their constant improving approach. Both their employees, customers and business partners around the world including doctors and researchers, make Medtronic one of the best customer experience companies around the globe, using their superior quality as a leverage tool for customer success.
- Design, simplification & Technology: Medtronic employs bold thinkers who create new ideas and bring the best possible solutions forward to benefit patients, partners and customers
- Quality, Delivery & Responsibility: the people working Medtronic set a high standard in delivering results
You still have time to BOOK for CEW2018 Birmingham and learn from experts like Ricardo.