How a Topless Mermaid Made the Starbucks Cup an Icon
Barnavo Chowdhury
![Barnavo Chowdhury]()
Barnavo Chowdhury
LinkedIn Top Voice, IT Security Architect, DevSecOps Expert, Cloud Security Expert, IOT Security, Cyber Security Consultant, Automation, Security Risk & Compliance Expert, TOGAF 10, IT Security Manager ?? ????
Every day, millions of people walk into any of 20,519 Starbucks in 65 countries, and most walk back out with the same thing: a white cardboard coffee cup. Do you know the one? Of course you do. “Starbucks cups have become part of the cultural backdrop, an unconscious reminder that the brand exists,” observed management consultant and business speaker Can Akdeniz. “It’s an extremely powerful piece of packaging.”. Clink the link for more in-depth Story