How Tennis Coaches Can Build a 6-Figure Brand Around A Book.

Hope you guys are staying cool this fall.

Because it is a heat wave here!

Today.

I'm going to show tennis coaches how to build a brand around a book.

Which will then help them grow their coaching program faster than they ever thought possible.

If only more coaches knew how to use a book to leverage the growth of their program, we wouldn't see so many of them working for others and making them wealthy.

Because.

You owe it to your family and yourself to profit as much as you can while doing what you love.

Wouldn't you agree?

Okay.

Please grab a pen and write this down!

To start, think OPM.

I see many coaches' reluctance to start their schools because of a lack of money.

And.

What they should be thinking is other people's money.

Or.

OPM.

What they don't realize is this.

You can borrow yourself to wealth if you use those profits for passive income-generating and producing streams.

Because.

That is what the wealthy people do.

Start with friends and family, then find out what you have to do to get the funds that you need for this book project.

Make sure you pay off the loan fast and then do it again to establish a strong credit rating for bigger ones in the future.

Don't worry either.

By following this plan in this post.

You will be generating 6 figures in no time!

So.

Step one is to get the funds that you need with OPM.

Market research.

After you have your funds locked up.

Start doing market research, looking for good keywords, and checking out what is already selling on Amazon.

You must spot trends to base your book on/about and also try to predict them.

Use your intuition and bring the idea to the market and see if it wants the book.

Test out the idea with direct response marketing.

Meaning.

Before you start self-publishing the book.

Write and promote the ad for it and…

See if the market even wants it, and if it doesn't.

Move on to the next one!

Outsource the work.

If you find that the market is interested in your book.

Outsource the self-publishing of it.

Since I already wrote a post on how to do that.

Click here and read it when you are ready to get started okay?

Give the book away for free.

Yes.

You can build your brand and expand your market reach FAST.

Start giving the book away.

Target people who already have a huge email list in your market.

And.

Start an affiliate program yourself.

Get them to promote your book and pay them a nice cut of the profits.

Also.

Create a book funnel.

You can use email marketing to automate the follow-up content, to sell e-books, books, and audiobooks.

I forgot to tell YOU.

Self-publish in all formats because people will want to consume it in different ways.

Build your email list.

Email marketing is making a lot of people rich, and it can help you get rich too!

But.

Many tennis coaches aren't leveraging it enough in their programs.

It's a major problem too!

You can grow your list by giving away the book and then using email marketing on the backend of your book funnel.

To get consulting, speaking, and other contracts.

Your book is your lead magnet for growing your brand!

Do a book tour.

Now.

It's time to blow up your coaching program.

By.

Doing a book tour for at least 1 to 2 months.

Hit the road.

Give free clinics and sell from the back of the court or from out of your car trunk or from your websites.

Don't forget to leverage social media as well.

Are you seeing how this can all play out if you set it up the right way and start with the end goal in mind?

The possibilities are unlimited for your growth.

So.

Start brainstorming for how you want to implement this idea of growing your brand around a book.

But please.

Take your time when getting started.

Then.

When you have everything in order.

Get started and figure things out as you go along.

By the way.

Here is one of my books on the subject of self-publishing.

I also have an online course showing how to become a 6 figure private coach.

You can go ahead and get that here.

Thomas is a PTR/MTM ex tennis pro with more than 25 years of experience teaching all ages and levels of the game in Kansai.

He is now a tennis writer and online tennis consultant based in Osaka.

To hire him for seminars, workshops, and clinics, call 0798-51-4481 or email [email protected]