How Sustainable Finance is Reshaping Japan’s Fishing Industry

In a significant move for sustainable finance, 77 Bank’s 1.3 billion JPY loan to Mayo Fisheries under the Positive Impact Finance framework demonstrates how financial institutions can support sustainability in traditional industries. This 15-year loan, aligned with the UN Environment Programme Finance Initiative (UNEP FI), integrates economic, social, and environmental impact assessments—setting an example of responsible banking and corporate sustainability.

Future-Fit Business Benchmark (FFBB) Alignment

This partnership could potentially contribute to multiple Break-Even Goals (BEGs) from the FFBB, ensuring that both financial and operational strategies align with long-term sustainability:

• BE03: Natural Resources Are Managed to Respect the Welfare of Ecosystems, People, and Animals – Mayo Fisheries' pole-and-line fishing method helps minimize bycatch and supports marine biodiversity through sustainable seafood certification such as Marine Stewardship Council (MSC).
• BE08: Operations Do Not Encroach on Ecosystems or Communities – Assessing the fishing sites where the company has operations can contribute to protect such areas where the company is already present.
• BE06: Operations Emit No Greenhouse Gases – Investments in low-carbon vessels and energy-efficient vehicles contribute to reducing environmental impacts and greenhouse gas emissions.

Beyond Compliance: Positive Pursuits for a Future-Fit Fishing Industry

This initiative highlights leadership in sustainable fisheries, possibly aligning with Positive Pursuits (PPs) that enhance marine conservation, economic resilience, and social inclusion:

• PP18: More People Have Access to Economic Opportunity – A 10% revenue growth target by 2030, alongside international market expansion, strengthens job creation and economic stability in Miyagi Prefecture.

Progress Indicators: Measuring Impact in Finance and Fisheries

To maximize the effectiveness of impact-driven finance, key progress indicators may include:

• Sustainable fishing adoption rates – Percentage of catch certified by MSC or similar standards.
• CO? reduction tracking – Monitoring the transition to low-emission vessels and transport.
• Supply chain waste reduction – Repurposing seafood byproducts to minimize waste.

The Role of Banks in Advancing the Blue Economy

This partnership illustrates how financial institutions and businesses can collaborate to balance economic growth with marine conservation. By embedding impact finance principles, banks and businesses have the potential to revitalize local economies while protecting marine ecosystems.

What are your thoughts on the role of sustainable finance in shaping a future-fit seafood industry?

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