How To Be Successful Making Mobile Games

Creating a hit mobile game is a challenge, even for seasoned developers. But with insights from Simon Platt , Director of Leamington Studio, who brings over 13 years of experience in the industry, the path becomes clearer. This edition reveals Simon’s blueprint for game development success, covering everything from refining ideas to building a high-performing team in the Hybrid Casual space.

If you’d like to read Simon’s full article, head over to Kwalee’s Games Industry Blog for complete insights!

Identify Your Strengths and Set Your Scope

Start with a strong foundation. Assess your team’s strengths and limits. Game genres bring unique demands, like complex economy balancing or rapid art production. Recognising where your capabilities align with market opportunities sets you up for success.

Dive into Research and Play the Competition

Creating a great game requires you to understand what makes others enjoyable. Research goes beyond reviews; it’s about dissecting the player experience firsthand. Simon emphasises the importance of actually playing the games, identifying features that keep players engaged and understanding how games guide you on a clearly crafted emotional journey.

Define Your Game’s Unique Value

Your game should reflect both your team’s skills and what players want. By focusing on ideas that inspire your team and resonate with the market, you create a compelling experience that captures player interest and meets KPIs.

Build a Humble, High-Performing Team

Hiring team members who share your vision and maintain a humble approach can make all the difference. Simon has seen innovative ideas thrive within teams where every voice is valued. A supportive, collaborative team culture fuels creativity and quality.

Ready for more? Read the full article, "How To Be Successful Making Mobile Games ," featuring Simon’s complete insights, on Kwalee’s Games Industry Blog.