How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?

How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?

In today's data-driven business landscape, the ability to seamlessly integrate and analyze data from diverse sources is paramount. Dataddo , a leading no-code data integration platform, empowers businesses to effortlessly connect various data sources and destinations. In this article, we'll delve into the process of creating a data flow from 'Facebook Ads Insights' as the source to 'Looker Studio' as the destination, leveraging Dataddo's robust capabilities.

Step 1: Getting Started with Dataddo

1. Account Setup: Begin by signing up for a Dataddo account and providing essential details under 'Your Profile' and 'Your Account.' Completing this initial setup prepares you to start extracting data and creating data flows. To get started, visit the Dataddo website: https://bit.ly/Dataddo_Home_Page

How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Profile Set-Up
How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Account Set-Up

Step 2: Configuring the Source - Facebook Ads Insights

1. Create Source: Once your account is set up, navigate to the source section within the Dataddo platform and click on the 'Create Source' button.

How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Create Source

For more information click following link to Dataddo Facebook Ads Documentation: https://bit.ly/Dataddo_FacebookAds_Doc?

2. Select Connector: Choose the appropriate source connector for your use case. In this example, we'll focus on 'Facebook Ads Insights' as the source.

How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Select Connector

3. Authorize Account: Authorize your Facebook Ads account and select the relevant account name, ads account, and campaign. Ensure that the selected Facebook account has the necessary permissions to access the data you intend to extract.

How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Authorize Account
How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Select the Facebook Account - Ads Account - Campaign

Step 3: Defining Attributes and Metrics

1. Attribute and Metrics: Define the attributes and metrics you wish to extract from the Facebook Ads Insights data. This step involves selecting the reporting level, attributes, and metrics. Note that the available attributes and metrics depend on the chosen reporting level.

How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Define Attributes and Metrics

Facebooks Ads Attributes & Metrics Field Reference Document Link: https://bit.ly/Dataddo_FbAds_Field_Reference

2. Data Preview: Utilize the 'Test Data' button to preview the extracted data and ensure its accuracy before proceeding.

How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Test Data for Accuracy
How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Preview Extracted Data Table

Step 4: Advanced Settings and Snapshot Configuration

1. Advanced Settings: Configure advanced settings such as time increments, breakdowns, attribution windows, and advanced filtering as needed. These settings allow you to refine and tailor the data extraction process to your specific requirements.

2. Snapshot Configuration: Move to the 'Snapshot' section to schedule data snapshotting. Define the frequency, date range, day of the week, hours, and minutes for data extraction. Follow recommended settings for the latest available data.

3. Snapshot Keeping Policy: Ensure accurate data retention by adjusting the 'Snapshot Keeping Policy.' Choose 'Append - Retain and merge all snapshots' to maintain a comprehensive data history.

Step 5: Creating the Data Flow to Looker Studio

1. Flow Creation: Navigate to the 'Flows' section within Dataddo and click on the 'Create Flow' button. Give the flow an appropriate name.

How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Create Flow
How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Provide Name to the Flow

2. Connect Source and Destination: Configure the flow by connecting the 'Facebook Ads Insight' source to the desired destination, 'Looker Studio.'

How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Connect Source
How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Select 'Looker Studio' as Destination

3. Load Data: Use API tokens to load your 'Facebook Ads Insight' data into Looker Studio. These access tokens enable secure and seamless data transfer between Dataddo and Looker Studio.

4. Accessing Data in Looker Studio: Upon successful configuration, access the newly created 'Facebook Ads Insight' source as a 'Data Source' within Looker Studio. You can leverage the 'Apps Script Addon' Connector Type to incorporate the data into your Looker Studio environment.

How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Data Previe After Connecting Source & Destination
How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
After Creating New Flow
How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Newly Created Data Source in Looker Studio
How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Sample Data Representation in Looker Studio with the Data Extracted from Facebook using Dataddo

Problem-Solving: Common Data Flow Issues and Solutions

Problem 1: Data Not Combining Across Days

If you encounter an issue where data is not combining across consecutive days, follow these steps to resolve it:

  • Navigate to the 'Source' and click on the three dots ('Action') to access the edit option.
  • In the 'Snapshotting' interface of the 'Source Detail,' change the 'Snapshot Keeping Policy' from 'Replace - Keep only the last snapshots' to 'Append - Retain and merge all snapshots.' This adjustment ensures seamless data accumulation across days.

How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Snapshort Details of Source Settings


Problem 2: Inaccurate Date Range Selection in Looker Studio

To address date range inaccuracies when viewing data in Looker Studio, take the following steps:

  • In the 'Manage Data Sources' section of Looker Studio, locate the 'Dataddo' data source and click on the edit button.
  • Set the 'date_start' field as ‘text’ and create a new field named "date_new" using the TODATE() function with the format "%Y.%m.%d." This modification ensures accurate data representation in Looker Studio.

How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Set the field 'date_start' as a String
How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Add a New Field in the Looker Data Source
How to Streamline Data Flow from Facebook Ads Insights to Looker Studio with Dataddo?
Name the New Field & Set TODATE() function as Formula with the format "%Y.%m.%d."

Conclusion

Dataddo's data integration platform provides a seamless solution for connecting 'Facebook Ads Insights' as a source to 'Looker Studio' as a destination. By following the steps outlined in this article and addressing potential data flow issues, businesses can harness the power of data integration and visualization to make informed decisions and drive growth.

To explore the capabilities of Dataddo and create your own data flows, visit their documentation at: https://bit.ly/DataddoDoc and unlock the potential of seamless data integration and analysis.



#dataintegration #lookerstudio #facebookads #Dataddo #analytics #businessinsights #googledatastudio #performancemarketing #digitalmarketing #etl #elt #etltools #businessintelligence









Will Eychaner

Copyeditor & Beta Reader @ Freelance | Copyediting Expertise

1 年

Love this walkthrough Manish! Very detailed and easy to follow.

要查看或添加评论,请登录

社区洞察

其他会员也浏览了