How to Streamline Content Collection (and Save Time!)
Mackenzie Graham-Fehr
Client Experience Consultant | Empowering Web Designers to Create Exceptional Client Experiences
Let’s be real—content collection for web designers can be one of the most frustrating parts of a project. Missed deadlines, incomplete content, and endless email chains about missing images? Not exactly the dream. But it doesn’t have to be this way.
I’ve been there and I’ve learned how to streamline the content collection process so you can stop chasing clients and get back to what you love—designing beautiful websites. Ready to simplify your workflow and save time on content collection? Let’s dive in.
Why Content Collection is a Struggle for Web Designers
If you’re a web designer, you’ve likely experienced the same issues over and over:
The problem? Many clients just don’t realize how much the content submission process matters, or they don’t know what’s expected of them. But here’s where you, as the designer, can step up and take control of the process.
Let’s walk through how to set expectations, streamline the workflow, and keep your projects on track.
Four Simple Steps to Streamline Content Collection
Step 1: Set Clear Content Expectations from the Start
Clients don’t always know what you need from them or how to deliver it. That’s why it’s your job to set clear expectations—upfront. That means outlining exactly what content you need, how it should be submitted, and when.
Whether you’re collecting copy, images, or videos, don’t leave anything up to chance. Spell it all out.
Pro Tip: Use a Client Onboarding Workbook to map out the entire content submission process from day one. This ensures your client knows what they need to deliver and when—saving you from last-minute content dumps that throw your timeline off.
Step 2: Create a Simple but Effective Content Policy
If you’re not already using a content policy, it’s time to start. This document sets the rules for content delivery—deadlines, formats, and even revision limits. It’s the contract you need to avoid scope creep and keep projects running smoothly.
A good content policy isn’t just about protecting yourself. It gives your client a clear framework to follow, so there’s no guessing or backtracking later.
Pro Tip: Use a Content Policy Template to formalize this process. This way, everyone knows what’s expected, and you’re not stuck fielding “Where do I send the images again?” emails.
Step 3: Provide Easy-to-Use Templates for Clients (Because They Need Help Too)
Most clients don’t know how to organize the content for a website. They’re juggling a million things, and let’s face it—writing copy and sourcing images probably isn’t at the top of their list.
This is where templates come in. By providing your clients with clear, easy-to-use templates, you’re guiding them through the process and making sure they deliver the right content in the right format.
Pro Tip: A Content Planning Workbook helps clients map out everything from copy to visuals. It’s an easy way to ensure the content you get is complete, organized, and ready for use. No more piecemeal submissions.
Step 4: Automate Feedback and Content Submissions (Seriously, Save Yourself Time)
If you’re spending hours going back and forth with clients about content, it’s time to automate. Automation allows you to send feedback, track submissions, and get revisions without spending half your day sending reminders.
Use automation tools to streamline your process and keep projects on track without constant manual intervention.
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Pro Tip: A Client Feedback Form Template helps you automate content feedback. No more chasing down missing pieces or reminding clients about revisions—it’s all streamlined in one form.
Overcoming client delays and excuses
Let’s be honest—clients are busy. They’ve got their own businesses to run, and sometimes submitting website content falls to the bottom of their to-do list. But delayed content submissions can cost you time, money, and project momentum.
Here’s how to handle late submissions without losing your cool:
Why you need the content collection library
If you’ve been feeling overwhelmed by content delays, client miscommunications, or endless back-and-forth about missing pieces, you’re not alone. As a web designer, your job is to focus on creating incredible websites—not constantly chasing clients for content. That’s where the Content Collection Library comes in.
The Content Collection Library is your go-to toolkit for streamlining the content collection process, built specifically for web designers who need to take control of their projects. Here’s how it works:
1. It’s Built to Save You Time
Instead of reinventing the wheel every time you start a new project, the Content Collection Library gives you a complete set of ready-to-use resources that make gathering content a breeze. From onboarding your clients to providing feedback on their submissions, these templates will save you hours on every project.
2. It Eliminates Miscommunication
Ever get that confused email from a client asking, “What exactly do you need from me again?” With the Content Collection Library, your clients have everything they need right from the start. Clear expectations, content guidelines, and templates ensure they know what to submit, when to submit it, and in what format.
3. It Helps You Prevent Scope Creep
The Content Collection Library includes policies and agreements designed to set boundaries around revisions and submissions. No more vague revision requests or project delays because of missing content—just clear, agreed-upon guidelines that protect your time and your profits.
4. It Automates the Tedious Parts
Manual follow-ups and feedback emails are a thing of the past. With automated feedback forms and reminder templates, the Content Collection Library makes it easy for you to keep clients on track without the constant need to chase them down. Automation frees up your time and energy to focus on what really matters: designing.
5. It Makes You Look Like a Pro
Professionalism is key to building trust with your clients. The Content Collection Library allows you to deliver a polished, streamlined process that feels professional from start to finish. When your clients see how organized you are, they’ll have even more confidence in your work and your ability to deliver on time.
6. It’s Completely Customizable
Every business is different, and so are your clients. The Content Collection Library is flexible and customizable, meaning you can tweak the templates to fit your unique brand and process. Whether you use Google Docs, Dubsado, or your own custom workflow, these templates are adaptable to suit your needs.
Why Wait? The Content Collection Library Is Ready for You!
The Content Collection Library is designed to help web designers just like you manage the content collection process with ease.
Click the link -> to sign up for the Content Collection Library