How to stop objections at the end of your sales calls

If you want to predictably book amazing clients into your four-figure offers without hearing objections make sure to include deeper stuff in your content.

When I first started my coaching journey I was told to "give value" in my content to book clients.

But no one ever told me what that really meant so I ended up sharing a lot of helpful tips & motivational posts thinking that was what "giving value" was.

For 18 months I'd get comments on my posts like "great post," "love this," "amazing content," & while I was able to book sales calls they would all end with objections.

It was soooo frustrating & I had no clue what I was doing wrong!!??

Looking back, I now understand exactly where I was going wrong...

...the first issue was with the content I was sharing.

Helpful tips & motivational posts don't move anyone closer to wanting to buy from you.

This content sets you up as the "friendly expert" who everyone loves but no one actually wants to buy from.

The Friendly Expert - that person everyone loves buy no one wants to buy from!

So... what needs to be included in your content to set you apart as THE Expert people can't wait to buy from?

???Your unique insights based on your personal experience & experience working with clients... this is the stuff that can't be found on Google!

???Stories to get your market to think differently about the scenarios they find themselves in, what's causing the scenario & how to prevent it from happening again.

???Details of the specific results your market can expect to achieve with your help. If you want your content to PRE-SELL your programs you have to get rid of the vague marketing!

Specificity Sells!

???High-level details about your processes & methods so your market can decide if it's something they'd be willing to do.

???And last, but certainly not least, you actually want to bring up any objections your market might have about working with you & deal with them directly in your posts.

When you master all of this in your content & you're consistently bringing fresh leads into your audience the result is a steady stream of prospects reaching out to you to find out if they qualify to work with you.

All the tech, funnels, busy work, endless social media commenting, DM's that end in chit-chat, 60-minute sales calls & objections fall away because your market can clearly see you're THE Expert who can help them reach their goals or solve their problems.

They are able to self-select your program as the right solution for them.

All that's left is for you to qualify them to make sure they are going to get the results they want, then enrol them.

If you're an expert in your field, have an offer that you've sold before, an audience of more than 1 000 people and are interested in plugging my content system into your business so you can let your content do the heavy lifting in your sales process and have an easier way to book clients

Then take a look at the details of my low cost Six-Figure Content Sales System here

Feel free to send me a message if you have any questions or would prefer some personalised support with your offers, content, positioning & messaging.

In your corner

Ann ??

P.S. When you're ready, here are?4?ways I can help you grow your business:

1. Get my self-paced Six-Figure Content Sales System

Want an easy content creation plan that pre-sells your services and gets HOT prospects reaching out ready-to-buy? Click here for details

2. Want to create your signature program and book high-ticket, premium clients?

This program is for coaches & consultants who are ready to stop offering hourly-based consultations & package?their expertise into a $2-10k product. Once we've created your signature program & Easy-Yes Offer?we'll?do?a simple little social media and email launch to book in 3-5 clients. Send me a message saying PREMIUM & I'll send you the details.

3. Join my 30-Day Private Intensive & break through to $15k + consistent months

If you're currently earning between $3-10k per month and want a clear, simple organic marketing plan to book clients so you can reach consistent $15k+ months in the next 90 days WITHOUT ads, funnels, tech, hours on social media every day or 60-minute sales calls. Send me a message saying CLIENTS?and I'll send you the details.

4. Ready for multi-six figures?

If you'd like to go from $15k to $30k + per month (and beyond) send me a message saying SCALE and I'll send you the details.