How to start ON page SEO as a beginner ?

Keyword in title tag:?The title meta tag is one of the strongest relevancy signals for a search engine.Search engines use it to display the main title of a search result. the keyword should be placed at the start of the title tag.

Keyword in description tag:?The importance of the meta description tag today is often discussed in SEO circles. It is nonetheless still a relevancy signal. It is also crucial for gaining user clicks from search results pages. Including keyword in it makes it more relevant to a search engine and a searcher.

Keyword in H1 tag:?H1 tag is yet another relevance factor. serving as a description of the pages content.

Using keywords in the pages copy:?Up until not long ago, stuffing your page with keywords was a surefire way to increase its rankings for a particular keyword. That’s not the case anymore.

Length of the content:?Use lengthy content for your page .Content should be valuable and try to put unique content for your site's page.

Duplicate content:?Don't stuff duplicate content for your site so always Avoid duplicating content and write original copy for each page.

Canonical tag:?Sometimes however having two URLs with similar content is unavoidable. One of the ways from preventing this from becoming a duplicate content issue is by using a canonical tag on your site. This tag does one simple thing, it tells Google that one URL is equivalent of another, clearly stating that in spite of two pages having the same content, they are in fact one.

Image Optimization:?It’s not only text that can be optimized on a page but other media too. Images for instance can send the search engine relevancy signals through their alt text, caption and description for instance.

Content Updates:?Google algorithm prefers freshly updated content. It does not mean that you have to edit your pages all the time. I believe that for commercial pages, such as product descriptions Google recognizes the fact that they are not as time sensitive as blog posts covering recent events.

Outbound links:?Linking to authoritative pages sends trust signals to the search engine. Think of it this way, the only reason why you would send a user to another site is if you wanted them to learn more of the subject. This can be a huge trust factor for Google. Too many outbound links however can greatly diminish the page’s PageRank, hurting its search visibility. Outbound links can affect your rankings but use them in moderation.

Internal links:?Interlinking pages on your site can pass their strength between them.

Robots.txt:?The robots exclusion protocol (REP), or robots.txt is a text file webmasters create to instruct robots (typically search engine robots) how to crawl and index pages on their website.

Multi-Device Friendly:?Given a site being multi-device friendly isn’t always a prerequisite of attaining top search positions, but it should always be looked at…if only from a conversion optimization perspective.

URL Structure:?Including search engine friendly URLs for each of your pages is highly recommended, as these bring better crawling. Shorter URLs seem to perform better in search engine results, however that is not the only factor.

Site Speed:

Keyword density:

User Friendly:

Add click to Call action:

Site factors:

Sitemap:?A sitemap helps search engine to index all pages on your site. It is the simplest and most effective way to tell Google what pages your website includes.

Domain trust:?Trust matters. It’s hard no to think that sites Google trusts should rank higher. But how do you build that trust? Brian from Backlink has a full list of trust factors here. Needless to say, building trust factors of your domain will certainly pay off.

Server location:?Some SEOs believe that a servers location helps to boost rankings for that specific country or region.

Mobile optimized site:?Only a year ago, 46% of searchers used mobile exclusively to research. I believe this number increased exponentially in the last 12 months. It would be no surprise then that having a mobile optimized site would affected rankings in some way.

Search Console Tools integration:?having your site verified at Google Webmasters Tools is said to help with your sites indexing. Even if that’s not the case, the tool provides valuable data you can use to better optimize your site.

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