How to Start a Lifestyle Movement with Jeff Krasno

When you have an incredible idea, what do you usually do about it?

Some early research? Talk to your friends? Forget about it?

What we sometimes forget is that all great achievements started out as just ideas.

But the difference is someone took action on them.

Today’s guest on The School of Greatness is a powerful example of taking action and creating something extraordinary.

Jeff Krasno, along with his wife and best friend, are the founders of Wanderlust Festivals, the incredible transformational experiences that intertwine yoga, music, art and food around the world.

In our conversation, Jeff tells the story of how they first got the idea of these festivals, how they pulled off the first one (on a big scale) and how they have built Wanderlust into a powerhouse company that is hosting over 130,000 guests at their festivals this year.

Aside from those big achievements, Jeff is one of the most down-to-earth, humble, and grounded men I’ve met.

He shares perspective on how to live a balanced, healthy life, when to take risks, and how to find your true north.

Welcome to this beautiful and wise conversation with Jeff Krasno in Episode 186.

Some questions I ask:

• What is your definition of wanderlust?
• Are you surprised by the movement you’ve created and how quickly it’s grown?
• What does it mean to find your true north? How many people actually do this?
• What’s the most powerful way to wind down before you go to sleep?

In this Episode, You Will Learn:

• The story of how Wanderlust got started in the wake of 9/11 in NYC as a yoga studio

“It’s yoga as a principle for living.”

• What it feels like to be in the zone (aka finding your unique purpose)
• How to create the space to have your best ideas
• Jeff’s special exercise technique he calls “joga” (looks goofy but works!)
• Their technique to navigate festival goers to choose between all the options at their events (and the bigger vision for this)
• How to lead with grace
• Plus much more…

Interested in learning how to build a life and business around doing what you love? So am I. Let's connect.

This post was originally posted as blog post LewisHowes.com. View original post here.

Photo credit Gabriel Santiago 

Lewis Howes is an online marketing expert, sought-after business coach, hugely popular speaker, podcast and webinar host, and lifestyle entrepreneur. A former Pro Football player, Collegiate football record holder, two-sport All-American, and current National Champion in Team Handball, he is the host of The School of Greatness podcast, which has been downloaded by over 5 million people since it first went online in January of 2013 (and receives 750,000 downloads per month). He was recognized in a 2013 White House ceremony by President Obama as one of the top 100 entrepreneurs in the country under 30. He is an author, angel investor and advisor to start up companies. He has built a multi-million dollar online businesses and named by Details Magazine as one of "5 Internet Gurus Who Can Make You Rich.”