How to Start a Digital Marketing Agency in Dubai?

The world is getting more digital by every second. Since modern gadgets such as mobile phones, laptops, smart tabs, etc. are becoming more prevalent, businesses are now ditching traditional marketing methods and switching to digital marketing. As the number of internet users is snowballing gradually every year, companies are looking for the latest online tools and technologies to reach more and more consumers. Hence, if you are looking to start a digital marketing agency in Dubai, the commercial hub of the UAE, then your success is definite.

Digital Marketing Agency

Digital marketing agencies help businesses reach their targeted customers through various digital channels. It employs marketing practices and tactics and explores all the possible strategies and online tools to help its clients achieve their marketing goals.

Typical services offered by Digital Marketing Agencies include the following:-

• Social Media Marketing
• Search Engine Optimization (SEO)
• Website development and strategy building
• Email outreach
• PPC campaigns
• Link building
• Content Generation and Optimization
• Search Engine Marketing (SEM)
• Video Marketing??
• Forum Engagement?
• Local search??
• Remarketing??
• Influencer marketing
• Web development and web design
• Mobile app development
• Lead generation
• Digital communication services

Reasons to start a digital marketing agency in Dubai

There are endless reasons to start a marketing agency in Dubai. Some of them are as follows:-

• Booming economy with higher revenues, low setup costs, and sustainable business developments
• Risk-free business framework
• Tax-free regime
• 100% repatriation of profits and capital gains
• Full Business Ownership
• Thriving business hub with ample opportunities to serve diverse clients
• Broad client base encouraging cultural diversity
• Secure environment for business growth
• Strategic location facilitating business connections and expansion to regional and international markets
• Innovation hub with modern marketing approaches
• Networking opportunities to connect with industry leaders
• Different marketing strategies suitable for different audiences
• High-growth sectors facilitating substantial growth potential for marketing agencies
• Quality of life
• Excellent infrastructure
• Vibrant business ecosystem
• Dynamic environment

Digital marketing v/s Traditional marketing

In today’s world, companies are investing more in digital marketing to achieve their goals. There are multiple reasons why they prefer this method over traditional marketing. To name a few,

• The growing prominence of Digital Networks?
• Increased assessability and accountability?
• Targeted Promotion?
• Cost-Effective?
• Drastic switch to Online Shopping?
• Multiple Strategies?
• Effective Targeting?
• Easy to learn and apply?
• Global Reach?

Establishing a business in such a lucrative environment can be life-altering. Company setup consultants of Shuraa can provide detailed insights and guidance on how you can start a digital marketing agency in Dubai and the crucial regulations associated with it.

Also read the post: Documents Required for Offshore Company Registration in Dubai

Start a digital marketing agency in Dubai

Business owners need to follow the below steps to start a digital marketing agency in Dubai -

Analyze the market

Before diving into the company formation process, it is important to understand the core concepts of digital marketing. You need to comprehend the audience group, premier competition, budding startups, and much more. This will help you make informed decisions related to your business activities, budgeting, business expansion, and other monetary decisions.

Choose the legal structure

Next, you must finalize the legal structure of the company that you want to set up in Dubai. For example, a Sole Establishment in the mainland region or a free zone establishment in any of the specialized free zones. Since this is a critical choice to make, it is better to get assistance from the legal advisors at Shuraa Business Setup who will guide you through various legal structures.

Register a trading name

Once you are done selecting an appropriate legal structure for your business, you need to register a trading name. which will be the official name of your advertising firm. It has to be unique and represent your business activities. For better clarification, list down a few names and send them to the business experts at Shuraa for evaluation. Moreover, you must also be cognizant of all the naming convention guidelines that you need to follow while listing down the names.

Fix a suitable jurisdiction

There are a few tips to determine which jurisdiction is suitable for your digital marketing agency in Dubai. For instance, Consider your budget and the facilities provided in the location; Look at the accessibility of the office for both clients as well as your staff. While free zones offer affordable business setup solutions and lenient business laws, Mainland allows business operations within Dubai and all across the UAE.

Apply for a license

Once your trade name is confirmed by the relevant department, apply for your digital marketing license and submit the mandatory documents to the respective licensing authority. Remember to list all your desired business activities in the license application. Furthermore, renew the license every year to retain its validity.??

Build an online presence

Pleasant reviews from clients are the key to flourishing in the digital marketing domain. Therefore, don’t hesitate to take on small-budget projects during your initial days. Build an impressive portfolio that speaks for your professionalism and skills. An eloquent social media presence can help you generate more leads, drive more traffic, and improve the credibility of your business in the market.

Manage visas and a corporate account

Once you have fulfilled all the above requirements, proceed to the visa formalities. Apply for a residential visa for yourself as well as your family members and domestic staff. The number of visas you can apply for will depend on your investment plan and the size of your office. Opening a corporate bank account is another vital step of the company formation process. You need to find a reliable bank that offers long-term business benefits and exceptional banking facilities and set up an account in it.

Documents required during the process:-?

Here’s a curated list of documents and agreements you will require to start a digital marketing agency in Dubai:

• Application form
• Passport-size photographs
• Passport copies of all the partners
• Payment receipt of company name registration
• The lease agreement document verifying the registered address of the business
• Description of Business Activities
• Articles of Association (AOA)
• Memorandum of Association (MOA)

Costs involved in the process:-

To start a marketing agency in Dubai, you may have to acquire a few obligatory services that are subject to governmental charges. For example,

• Trade license
• Trade name approval
• Initial approval
• LSA notary fee
• Tasheel fee
• Corporate service fee
• Business setup consultation

Tips to start a marketing agency in Dubai

Here’s how you can launch a successful digital marketing venture in Dubai from scratch:

• Develop the skills, know your audience, and conduct market research
• Engage in contract work alongside a full-time job
• Build the right business model
• Determine your niche and uniqueness
• Decide how you want to grow by understanding your job requirements, finding the right talent, and securing financial stability

Set up your digital marketing agency with Shuraa

All the above formalities can be seamlessly done if you have a reliable partner to get through it. Shuraa Business Setup has helped several marketing agencies lay their foundation in Dubai at a very reasonable rate. The experts at Shuraa handle all the documentation and translation work and help the owners secure their digital marketing license. On the whole, their corporate services and business formation packages cater to all your specific needs.

Check the website www.shuraa.com to book a free consultation with the experts.