How to Start A Blog Post

How to Start A Blog Post

Blogs are your first step into introducing any topic that your heart desires. Whether it be your own blog, discussing your favorite topics, or highlighting your expertise on your business, publishing content is a very effective way of sharing your knowledge with the world. The blog is commonly formed by four parts: the Header, Sidebar, Body, and the Footer.

What Makes a Good Blog Post?

These are the elements that offer a clear idea of how to create strong blog content, communicating, effectively, your ideas, standing out from other articles that you may come across when writing a blog post.

  • Brainstorm Blog Topics
  • Keyword Research
  • Define Your Audience
  • Create An Outline
  • Blog Title
  • Meta Description
  • Write an Engaging Introduction
  • Captivating Headers
  • Design
  • Blog Domain
  • Choose a Blog Template
  • Device Translation
  • Include a Compelling Call to Action
  • Actionable Advice
  • Editor's Note

Brainstorm?

When writing your first post, it is necessary to have an introduction about what your company or business is, to help your customers understand what benefit you offer.

Man sitting and brainstorming blog post ideas

To look for new topics, there are multiple of sources to help you stack a good number of blog post titles:

  • Browse other blogs: Google your title of choice and see what your competitors write about the same category
  • Use Google Trends to find out which topics are of interest
  • Current events and recent stories related to your organization, company, or business allow for an overall grand perspective

Keyword Research?

Blogs include keyword research which are crucial for SEO. Used as a marker to see which terms rank the highest, search engine optimization practices assist you in generating blog topics that peak your readers interest. As a new blogger, finding keywords for your own articles will help you create a more meaningful conversation with your audience.

To our beginner bloggers, if you're finding it hard to use keyword research tools, we suggest you type in your seed keyword into the search field and notice the long-tail keywords (related phrase) that pop up as your results.

Image showcasing a search box with keyword search phrases

Define Your Audience?

Your target audience holds the most power and assuring that you're speaking with the right terms and terminologies ensure a clear communication stream that offers personal and meaningful conversation once delved into.

Outline

An outline offers writers the capabilities of narrowing down what they intend with their blogs.?

Blog Title

A blog title allows readers to know what you’re talking about. But make sure it’s catchy. The catchier, the better.?

Meta Description

Meta description is a couple of words, ranging from 150 to 200 characters summarizing what your blog refers to. It’s offering all 1,000+ words, in a very concise way to share the idea of what you've written about.

meta description for GuruDesk keyword search

Create a Captivating Introduction and Headers?

With a captivating introduction, you will be able to hook your readers by reading further. If your hook isn’t that enticing, more often than not, you will lose your readers. This applies as well for your headers. With some readers intending to only read some of what you have to offer, if your headers are nudging enough, some readers may choose to venture throughout your blog.?

Design?

Visual assets are of complete importance. When you start blogging, your design can unconsciously let readers know how deep you thought about their experience. With a thought out user experience that offers 99.9% uptime (like GuruDesk) you can rest assured that your site won't lose customers due to its performance.?

Blog?

Your blog domain and template are also inclusive of your readers journey. If you are using WordPress as a way to publish your blogs, it offers themes to assist with the overall use of your blog.?

Include a Compelling Call to Action

Call to action is a marketing term which prompts an immediate or encouraging response or behavior. It can be in the form of a question or statement. The perfect blog post includes a call to action to assist the reader in knowing what to do next.

Actionable Advice

Advice holds more power if it is actionable. Advice is one thing, but good advice is measurable by how it enables decision. Actionable Advice gives your readers a valid reason to do some form of action. You can think of this with examples such as:

  • Spend time with the ones you love.
  • Life is not about success. Don't let it run your life.

Editor's Note

The editors note includes information about you and your company or organization. Whether it be the first blog post or the 50th, it is necessary that in a few sentences, you include where you started, where you're located, as well as what recognition you've received. This is your abridged version of the "About Us" page on your website.

What are the DON'Ts of Blogging?

As with everything, we've offered you the do's when blogging, but the don'ts are measures to avoid to prevent readers from dozing off in the next blog post:

  • Don't ramble with run-on sentences. You'll drag your readers on lengthy texts and no one likes that.
  • Don't try to cover too many topics at once. It's too overwhelming and misleading
  • Don't write blog posts with profanity or unprofessional language
  • Don't use other people's content without permission or credit
  • Don't give up. It takes some time to build a loyal reader fanbase.

Guest Blogging

Guest bloggers typically write on topics that are relevant to the website or industry, with the aim of reaching a new audience, building brand awareness, as well as establishing oneself with the hopes of connecting to a new audience. Guest blogging is important for the blogger as well as the host website in the sense of ensuring that all content be original and restricted to the guidelines offered by the host website.

Blog Post Ideas?

We understand the overwhelming sensation that came over you while reading this blog and we are here to help simplify everything that you will need. Here are some blog post ideas to generate a great blog post:

  • Movie Reviews
  • Music Reviews
  • Arts and Culture
  • Information Technology
  • Hosting Services (find more on GuruDesk)

Start Your Blogging Journey

With the fundamentals on how to start blogging, you'll be ready to start publishing right away. Keep in mind that your targeted audience play the biggest role in your success. Focus on Keywords to be able to cater to your readers, as well as make sure that your blog always offers the answers to any phrase, question or word that searchers need help with.

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