How to Start a Blog in 2022 and Make Money

How to Start a Blog in 2022 and Make Money

Activity online is mindblowing nowadays. There are 4.88 billion digital users.

And I should tell that many of them choose the Internet to start their business. Often, this business is a blog. In fact, there are 600 million blogs to the current date.?

Have you thought about starting a blog too??

Then you have to work on a well-established plan to be successful in 2022.?

Thanks to this guide, you will learn where to start, what helpful sources to use, and also how to earn with your blog.

What is a blog?

To clearly understand what type of site you are going to start, let’s check the definition.?

According to Wikipedia,?

A blog (a truncation of "weblog") is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries (posts). Posts are typically displayed in reverse chronological order, so that the most recent post appears first, at the top of the web page.
Until 2009, blogs were usually the work of a single individual, occasionally of a small group, and often covered a single subject or topic. In the 2010s, "multi-author blogs" (MABs) emerged, featuring the writing of multiple authors and sometimes professionally edited.?

This notion sounds quite complicated, I won’t deny it.?

Moreover, it’s a bit outdated. Nowadays, blogs are much more than a diary-style sites. Also, modern blogs usually cover more than one topic.

Of course, in the case of multiple topics, they should still be within one industry. For instance, Adsy is a guest posting service. On our blog, we cover content marketing, SEO, influencer marketing, and post tutorials.

I prefer the definition of a blog, that Hubspot offers:

A blog is a regularly updated site or web page and can either be used for personal use or to fulfill business needs.

The main point is to choose a topic or topics you are going to cover and make posts on regular basis.

How to start a blog and make money

And now let’s talk about the seven main steps you need to make to start an awesome blog.?

1. Pick a niche

Gladly, there are no strict rules when it comes to blogging.

You basically can pick any niche you wish. You can tell about your field of expertise and give readers cool insights. Or you can write about your passion or hobby. Readers will feel the energy you put into your blog.

Moreover, it can be a completely new topic for you. You can evolve in it and share your way with your audience.

The main point here is to create engaging, unique, and helpful content.

If you are into setting up your blog as a business, here are some of the most profitable niches for 2022 for you:

  • Health and fitness;
  • Food;
  • Entertainment;
  • Finance;
  • Lifestyle.

You can start working on them. Only forget to be professional and provide useful information.

2. Do the tech part

Blogs do not appear out of anywhere. To start a blog you have to do some tech stuff.

Here are the main three steps to take:

  1. Create a domain name.
  2. Find web hosting.
  3. Buy SSL certificates.

You can purchase each element from a different service. Yet, there are many services that let you buy all the elements in one place. For instance, you can check Bluehost, GoDaddy, or Namecheap.

When creating your domain name remember that it should describe your blog and give users an idea of what topics you cover. It also should be clear and easy to find.

Also, find proper TLD - that’s the letters coming after the dot in your URL. Most sites owners go with .com. Yet, there are some specific TLDs like .site, .store, and so on. If you are up to something creative you can pick one of them.

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When purchasing hosting, see what options are available. Normally the simplest variants will be enough.?

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Besides, remember that even blogs have to be secure. So, an SSL certificate is an absolute must-have. Google can rank you lower without it.

3. Choose the blog hosting platform

There is a huge number of blogging platforms you can choose from.

You need to pick a platform that fits your needs in the best way possible. Earlier, we’ve written about the 7 best blogging platforms for beginners & pros. So, you are welcome to check it to make the right choice.

Anyway, most of us have heard of WordPress. 455 million websites are built on this blogging platform. And your blog can be among them.

WordPress is really easy to use and will suit you if you only starting your career in blogging.

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The navigation and menu are very intuitive. Plus, there are many helpful plugins and a knowledge base. This way, you can build your blog on your own and control the way it will look.

4. Take care of your content

Content is really vital element of your blog’s success.?

It not only influences how many readers you will have but also is among ranking factors. That said, search engines will decide how high to rank your page based on the content you have. (Still remember there are more factors influencing your SERP positions.)

To help bloggers be more successful and fit search engines’ needs, Google has a special SEO starter guide. And I highly recommended you check it.

Here are some pieces of advice Google gives content creators:

  • Your texts should be easy-to-read,
  • You should organize your topics understandably,
  • Your content should be up-to-date and unique,
  • You should develop your content for users in the first place, not search engines.

Also, the 2022 trend is SEO copywriting. Simply put, you need to write content with both users and search engines in mind.

5. Make sure your blog is visible

How do you make your blog visible to Internet users?

There’s a special technique that will help you achieve this goal. And it is called SEO or search engine optimization.

Its main purpose is to ensure your website ranks high on the search engine result page. A higher ranking ensures better visibility and gives your blog more traffic.

SEO is a complicated process that requires certain knowledge and dedication. Here are some helpful articles you can read to learn more about optimizing your blog:

Check these helpful sources to help your blog shine.


6. Promote your blog

So, your blog has reached top positions on Google. Should you stop here?

Of course, no!

You should share your blog with more people. That’s why blog promotion is so important. Here are some effective tactics you can use:

  • Content repurposing. According to studies, 59% of content marketers repurpose content regularly. Make more content pieces for other platforms out of your best-performing posts or evergreen content. That’s an awesome chance to let more users learn more about you and drive them to your blog.
  • Social media usage. Social media platforms are just the right place to support and promote your blog. Share your latest articles on your social media accounts and supply them with posts that persuade your followers to read them.
  • Communities/groups employment. You can benefit from using Q&A platforms and forums to promote your blog. More often sites like this do not allow direct blog or site promotion. That’s why share valuable information on these platforms and link only to articles that offer helpful data for forum participants.
  • Content optimization for Google. I provided this information in sections four and five. Nevertheless, in short, content optimization stands for unique, quality, and valuable content creation. Also, it’s constant work on your blog’s SEO and minding outbound and inbound links.
  • Reaching the relevant audience. This tactic refers to mentioning industry experts in your articles. Then, when you promote an article on social media, you can tag professionals with the goal of getting your post reshared by them.

7. Monetize your blog

And now we are approaching the part of the article that can interest you the most.

Now, as you know how to create a well-worth blog and have traffic, you can think about blog monetization.?

I am happy to say that you can check our article 11 Blog Monetization Strategies You Should Try in 2022 to learn about the most effective ways to earn with your blog.

Here’s a sneak peek at these methods:

  1. Guest posting;
  2. Affiliate marketing;
  3. Email marketing;
  4. Ebooks selling;
  5. Courses selling;
  6. Consulting;
  7. Sponsored posts;
  8. Paid membership;
  9. Display advertising;
  10. Freelance blogging;
  11. Donations.

My recommendation is to choose guest posting as your primary technique and combine it with some other tactics.

Conclusion

Here’s is your guide to creating a blog.

As you have these step-by-step instructions, you can launch it worry-free. In either case, remember that this endeavor requires time and dedication.

Also, you can use various monetization techniques I’ve shared to make your blog profitable.?

I hope you’ll have an amazing time blogging!

Alessandro Romei

Visionary C-Level Executive | Dynamic CEO & Board Member | Architect of Sustainable Business Growth | Global Expansion & Market Development Strategist | Inspirational Leader of Multicultural & High-Performing Teams

3 年

That's a great article

Jeremias Smith - Get More Clients Now

What Could You Do With An Extra 30 Clients A Month? DM Me

3 年

Thanks for this guide!

Katherine (Kat) ???? Ramirez

?? M&A Advisor and Business Broker | We 10X Your Results, Your Service and Your Offers | Ready To Sell Your Business? Get a Free Biz Valuation Now | Veteran | Woman of Influence Award Recipient | HIT FOLLOW To Learn More

3 年

Thanks for sharing

Volodymyr Moskalyuk

Owner and CEO at Linked Promo - linked-promo.com | LinkedIn Marketing | Quality B2B database | B2B lead generation | LinkedIn Speaker and Consultant | 25K+ followers | ???? Слава Укра?н?. Героям Слава!!!

3 年

Informative and clear

Roz C.

Senior Marketing & Operations Leader | Creatives, Brand Strategy, & Growth for Tech, Web3, & Global Brands

3 年

Very helpful

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