How Starbucks Became my “Third Place”

When it comes to my caffeine fix, I will admit that I love Tim Hortons and always go there for my morning coffee. The coffee tastes great and I find it less expensive than many coffee shops.

That said, in more recent times, my visits to Starbucks have become more regular, since my wife and daughter enjoy a number of their drinks, including their “Secret Frappuccino Menu”. In addition, over the last few months, my daughter has asked me to take her to the local Starbucks so she can sip on a beverage and relax in the "big cozy chairs" after a day of skating or other fun activities.

Since I began sharing these experiences with my daughter, I have started to appreciate the Starbucks experience even more. Currently, I frequent my local Starbucks to catch up with friends, have informal business meetings, or get work done without the distractions encountered at my home or office. In fact, between the big cozy chairs, the free Wi-Fi, and some nice music playing, I'm wondering if I really need an office anymore!

During a recent visit, I was surprised to observe how many of the customers at the Bathurst and Joicey location were regulars. What was even more surprising, is how the employees knew many of these people by name, regardless of whether they were a manager, full-time or part-time employee. In addition to the personal touch, I also like how this location usually has seats available. Whether it's the big cozy chairs, a table for two, or space at the communal desk, they have room for everyone!

I remember Howard Schultz, the founder of Starbucks saying that his goal was to have Starbucks be the “Third Place” in our lives...home being the first, work second and Starbucks third. Given my recent experiences, I see what he means, and I think that he might have succeeded.

So if you have some time to kill, want to catch up with friends, relax with a book, do some work, or just sip on a tasty drink, check out your local Starbucks.

Starbucks | 1-800-782-7282 | www.starbucks.ca