How To Stand Out On LinkedIn With An Eye-Catching Featured Section

In today’s digital age, LinkedIn has become one of the most popular social networking platforms for professionals. With more than 900+ million users worldwide, LinkedIn offers an excellent opportunity to showcase your skills, experience, and expertise to potential employers, recruiters, and clients. One of the best ways to grab their attention and stand out from the crowd is by creating an eye-catching featured section on your LinkedIn profile.

The featured section is a relatively new feature on LinkedIn that allows you to highlight your best work, showcase your recent projects, and share your top accomplishments with your network. It appears just below your About section and displays at the top of your LinkedIn profile, making it an excellent opportunity to showcase your skills and expertise.

Here are some tips on what to include in your featured section on LinkedIn:

1. Choose a high-quality image or video: Your featured section should start with an eye-catching image or video that captures your audience’s attention. Choose a high-quality image or video that showcases your work or represents your brand.

2. Highlight your recent projects: Your featured section should include your recent projects or work that you are most proud of. This could be an article you wrote, a podcast you appeared on, or a project you completed for a client. Make sure to include a brief description of each project, along with any relevant links or images.

3. Showcase your expertise: Use your featured section to showcase your expertise and position yourself as an authority in your field. This could include sharing your latest blog post, speaking engagement, or thought leadership article. By highlighting your expertise, you will attract potential clients and employers who are looking for someone with your skills and experience.

4. Display your awards and achievements: If you have won any awards or achieved any notable milestones in your career, make sure to include them in your featured section. This could be a certification you earned, a professional recognition you received, or a milestone anniversary at your company. Highlighting your awards and achievements shows that you are a high achiever and sets you apart from others in your field.

5. Include your media mentions: If you have been featured in the media, make sure to include those mentions in your featured section. This could be a news article, interview, or podcast appearance. Displaying your media mentions demonstrates your thought leadership and expertise and adds credibility to your profile.

6. Share your volunteer work: If you are involved in any volunteer work or community service, make sure to include it in your featured section. This could be a fundraising event you organised, a charity you support, or a cause you are passionate about. Sharing your volunteer work shows that you are a well-rounded individual who cares about making a difference in the world.

In conclusion, creating a featured section on your LinkedIn profile is an excellent way to showcase your skills, experience, and expertise. By following the tips above, you can create a compelling featured section that grabs your audience’s attention and sets you apart from the competition. Remember to keep your featured section up-to-date and refresh it periodically to keep it relevant and engaging. With the right featured section, you can attract potential clients, employers, and collaborators and take your career to the next level.

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