How to “Be” on Social Media!

Social media is a powerful tool for your business. The more you know about how it works and how to use it, the better your business will be. Sometimes we forget about the obvious so I want remind you of 4 very important things you should always be doing on social media.

• Be Yourself
• Be Consistent
• Be Positive
• Be Helpful

Tip 1 - Be Yourself.

This is where a lot of people go wrong. Be yourself by being authentic, not by acting like someone else. You’re a person just like everyone else. In fact, it’s with your real personality that you help others and influence your community. But sometimes it can be so easy to slip into the monotone world of corporate marketing, and pretend that we’re all robots in a big machine. You don’t have to pretend or be artificial for success on social media. You can simply be yourself, share big ideas with champions who want to support your cause, and have a lot of fun doing it! Share your real self with the world!

Tip 2- Be Consistent

With social media, consistency is key to gaining followers and increasing engagement. It's also important to know when to post, and what content to share and how often. Consistency is key to maintaining a social media presence that’s growing and evolving. Keep your audience interested in what you have to offer by being consistent with your updates.

Tip 3- Be Positive

Don't forget about positivity; it's a super important part of being a good storyteller as well as being human! There is so much negativity on social media? Also there’s a lot of garbage out there, but it’s not all of it! Being positive on social media can help you create more meaningful connections with people. When people see your positive attitude, they will be more likely to respond in a friendly way. And you will attract more people.

Tip 4- Be Helpful

Everyday, we’re given an opportunity to have a positive impact on the world. Social media is one of those places where we can do just that. When you use social media to provide help and support as well as share information, you become a beacon of hope for others.

Respond to questions, comments and concerns within 24 hours at the very least (if not sooner), even if it's just to say that you'll get back to them later on - whatever works best for both parties involved should be done here; remember: nothing says "I care about my audience" quite like responsiveness does!

In conclusion, I hope you’ve enjoyed these tips and found them helpful. If you have any questions or comments, feel free to reach out!