How a sleepy engineer triggered Sony to launch and crowdfund an IoT corporate startup

Adding a self-watering plant to your garden or creating your own automated light system might sound like a couple of intricate DIY projects. But with the help of MESH, building your own custom smart home becomes much easier.

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MESH is a Sony corporate startup that sells a range of colored blocks equipped with different sensors and wirelessly connected to the Internet of Things (IoT). This probably sounds very complicated, but the idea behind it is actually quite simple.

Each block is enabled to detect different conditions like movement, brightness, and humidity. These can then be programmed in the MESH app and attached to any everyday object.

For example, if you want to send an email to yourself every time a letter falls into your physical mailbox, you can easily build this using MESH. Just add a motion detection block to your letterbox and use the app to visually program your actions. Some of their example projects include self-watering plants and remotely controlled cameras.

“Anyone should be able to become an inventor. We want to enable people to do in two minutes what used to take two weeks, or wasn’t possible at all.” 

— Takehiro Hagiwara, the Sony engineer who invented and founded MESH

This wasn’t Sony’s first time in the startup world. Since debuting their internal accelerator program, they have launched several corporate startups like the FES e-paper smartwatch and the Qrio smart lock, both of which were also crowdfunded.

But why does a corporation that makes billions in revenue need to crowdfund their projects? Find the answer in the full article ???? HERE