How SIMPLE is your message?

How SIMPLE is your message?

We've all been in a networking event where someone has explained their service and it makes ZERO sense. I do it deliberately ??

What on earth is this nonsense?!

The problem is, as experts EVERYTHING IS SIMPLE to us.

Business owners will claim that they apply KISS (Keep It Simple Stupid) but in reality this is rarely the case.


EXAMPLE

Networker: I dont tell people I do VOIP, I tell them I do "Voice Over Internet Protocol"

Attendee: Oh that sounds great (Attendee Thinking: What on earth is that??!!)


What you say might be easier, but if its NOT easy enough you're in trouble!

If a potential client doesn't fully understand, then how can they make the choice to buy from you?

They can't. So what happens?

The conversation ends with "I'll have a think about it" only to ghost them!

Do you regonise this problem?

LIVE EVENT MONDAY 15th April 7pm

On Monday 15th April at 7pm, myself Ian Genius and The Chosen One Hardev Khamba are showing ambitious business owners how to simplify their message and go FROM STRANGER TO SALES

Learn more about FROM STANGER TO SALES

If you haven't already downloaded my FREE Sales eBook "5 Things You Never Considered To Improve Your Sales" then please do.

5 Things eBook

ian

Alison Cooper

Alison Cooper Not Just Travel, your Travel Fairy Godmother, helping busy people plan their dream holidays, cruises, tours, weddings, honeymoons and business trips, saving them time, money and stress.

11 个月

Very true. Vital to get this right

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Elena Lafferty

Confidence Coach | Coaching and Mentoring for High Achieving Women | Female Entrepreneurs - Helping to Embrace Their Inner Diva to Live life on Their Terms Independent Consulting for Businesses - Team Assessments

11 个月

You are definitely the one who knows how to Keep It Simple Stupid for clients to buy without overthinking ?? Ian Genius

Brilliant as always

Hardev Khamba

?? Marketing & Growth Strategist | ?? Helping Online Businesses Scale | ?? Paid Ads & Performance Marketing Specialist | ?? Founder @ Beat Alliance

11 个月

From Stranger To Sales will most definitely demonstrate the key to simplicity with sales

Keith Willett

1 minute Battery swapping for EVs ground breaking process for today and the future

11 个月

Amazing! Ian and yes KISS means so much more ( once people understand KISS of course)

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