How Setting Effective Waterlines for Operations Helps to Innovate
Rohana Ponnamperuma (MBA,FCA ASA (CPA Au), ACMA,Msc MKT))
Solution focused Strategic Finance Professional with Marketing Skills waiting to join a close-knit team
Waterlines in operational contexts refer to the thresholds or standards that determine the level of acceptable performance or the resources allocated for different activities. Establishing clear and effective waterlines is crucial for innovation as it helps in resource optimization, risk management, and fostering a culture of continuous improvement. This article explores how setting effective waterlines can drive innovation, supported by real-world examples.
Resource Optimization
Effective waterlines ensure that resources are allocated efficiently. This optimization allows organizations to focus on high-impact areas, driving innovation by freeing up resources for research and development (R&D) and other strategic initiatives.
Example: Toyota Production System (TPS)
Toyota's lean manufacturing approach includes setting strict waterlines for inventory levels. By maintaining low inventory levels, Toyota reduces waste and increases efficiency. The resources saved are then redirected towards continuous improvement and innovation, allowing Toyota to stay ahead in automotive technology.
Risk Management
Clear waterlines help in identifying and managing risks effectively. By defining thresholds for acceptable risk, organizations can avoid catastrophic failures and ensure a stable environment conducive to innovation.
Example: Financial Services Industry
In the financial services industry, companies set waterlines for risk exposure in investment portfolios. For instance, JPMorgan Chase employs rigorous risk management frameworks to maintain its exposure within acceptable limits. This disciplined approach enables the firm to experiment with new financial products and services without compromising overall stability.
Encouraging a Culture of Continuous Improvement
Setting waterlines helps in establishing benchmarks for performance, encouraging employees to strive for continuous improvement. This culture of incremental innovation can lead to significant advancements over time.
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Example: Google’s “20% Time” Policy
Google famously allowed its employees to spend 20% of their time on projects outside their primary responsibilities. This waterline encouraged employees to explore new ideas, leading to the creation of innovative products like Gmail and Google Maps. By setting clear boundaries on time allocation, Google fostered a culture where innovation thrived within a structured framework.
Enhancing Collaboration and Cross-Functional Teams
Waterlines can facilitate better collaboration by clearly defining roles, responsibilities, and resource allocations across teams. This clarity helps in leveraging diverse expertise for innovative solutions.
Example: Procter & Gamble’s Connect+Develop Program
Procter & Gamble (P&G) set waterlines for collaboration through its Connect+Develop program, which seeks external partnerships for innovation. By clearly defining the parameters for collaboration, P&G effectively integrates external ideas and technologies, driving innovation in product development.
Accelerating Decision-Making Processes
Effective waterlines streamline decision-making processes by providing clear guidelines on when and how decisions should be made. This speed is crucial for innovation in fast-paced industries.
Example: Amazon’s Two-Pizza Team Rule
Amazon's two-pizza team rule sets a waterline for team size, stipulating that teams should be small enough to be fed by two pizzas. This principle accelerates decision-making and fosters innovation by ensuring teams are agile and can quickly respond to new opportunities and challenges.
Setting effective waterlines is a powerful tool for fostering innovation. By optimizing resources, managing risks, encouraging continuous improvement, enhancing collaboration, and accelerating decision-making, organizations can create an environment where innovation thrives. The examples of Toyota, JPMorgan Chase, Google, P&G, and Amazon illustrate how strategic waterlines can lead to groundbreaking advancements and sustained competitive advantage. In today's dynamic business landscape, the ability to innovate continuously is crucial, and effective waterlines are key to unlocking this potential.