How To Sell More By Being Yourself ??♂?

After a hiatus of sending this LinkedIn newsletter, it's time to get back on the horse.

Since the start of 2024, I've been sharing engaging anecdotal weekly stories on Facebook personal and LinkedIn, like "making pasta for the first time", "Listening to P!nk" or "enjoying an expensive doughnut on Ponsonby Rd".

What's different? I've seamlessly tied these stories to my business, prompting action with a call to my offer.

And the results?

Impressive growth across various metrics: likes, comments, profile views, and more. For instance, on LinkedIn alone, impressions surged from 658 to 5550 in just a month.

Notably, 25 individuals reached out directly, resulting in 7 new clients in the past 10 days.

The good news is that I'm teaching you this storytelling approach, helping professionals like you sell more authentically and effectively. By mastering short-form storytelling over 26 weeks. You'll learn to connect emotionally with prospects, showcasing your expertise in a genuine, memorable way.

This comprehensive program, "How To Sell More By Being Yourself",?empowers you with six concise story structures to highlight your expertise, client success, and personal background. These stories, tailored for various platforms and in-person will resonate with your audience and drive sales.

Ready to elevate your marketing game with compelling storytelling? Reach out to learn more about joining our community and unlocking the power of authentic selling.

More information here https://www.johnmaybury.com/success

Do you love BIG ideas?

Recently, I've had a number of people reach out to me wanting to get into podcasting this year and I've been surprised by some of their ideas.

They're thinking big. Which is awesome.

Thinking like a TV show rather than just interviewing guests.

Not that there's anything wrong with talking to guests around your specialist subject. To either;

1. Build relationships with your ideal client (by asking them on your podcast) OR 2. Building an audience in trusted long-form content

But if you want to scale your podcast to attract audiences, then entertaining them is becoming just as important. Edu-tainment.

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The video below is a trailer for a podcast/show I produced in 2019 when I teamed up with a wonderful video creator, Jason Allen? Featuring some well-known digital marketers, Glenn Marvin, Luke Ryan, Wanita Z. and Murdoch Razmi for our "talent".

If you'd like to have a no-obligation chat about your podcast idea, get in touch.

The ROI Is Incredible

If you attend networking events like BNI, then you'll be familiar with NZ chapters with 20-something members and for a small country like Aotearoa, it's normal.

But Mumbai is something else.

I was lucky to attend some BNI events when I was there in January.

I went to a chapter with 156 members. It's not the biggest in India.

That is 175 members.

Golly.

These are some of the insights I took away:

• The chapter refers to 1 million dollars per month for its members
• Each member's value or seat is $96K
• Meetings go for four hours, broken into open networking, the meeting and breakfast
• It's a community of business owners that GIVE first
• Some professions you don't normally see are Chocolatier, Baker, Nutritionist, Manufacturing, and Car Dealer