How to Sell a Home Near a Busy Road
Pooja Pandey
Co-Founder Of Salesley CRM, WordPress | Drop Funnel | Go High Level | Ontraport | Kartra | Kajabi | Voluum Expert | CRM
Selling a home near a busy road can be quite daunting, but the right approach always attracts buyers and successfully closes the deal. Here are some simple tips that can help in selling your home near a busy road in the USA.
1. Highlight Soundproofing Features
Noise is one of the major concerns for buyers when targeting homes that face busy roads. If your home has soundproofing features, such as double-pane windows, thick curtains, or insulation, make sure to highlight these in your listing. Mentioning these features can help reassure buyers that noise levels are manageable.
2. Highlight Convenience
Living near a busy road is often associated with easy access to major highways, public transportation, and amenities such as shops, restaurants, and schools. Play up your location's convenience in marketing materials. For example, talk about the short commute time or all the services in the vicinity.
3. Improve Curb Appeal
First impressions matter. The outside of your home should be inviting, and this can be achieved by the following:
4. Create a Pleasant Outdoor Space
Make it an attractive retreat if you have a yard or patio. Add a privacy screen or fence, tall plants that block the line of vision between the road and the yard, thus making a comfortable seating area more attractive. Landscaping and a water feature are also ways to make this area attractive to buyers.
5. Price It Right
Pricing your home correctly is important. Work with a real estate agent who understands the local market and can help you set a competitive price. Be realistic about how this busy road affects the price of your home, adjusting your price to attract buyers accordingly.
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6. Schedule Strategically
Schedule showings at times of the day when the traffic is not as heavy so that the disturbance will be minimal. The early morning, late afternoon, and weekends may be good times for buyers to see your house. This way, they can view your home without the distraction of noise from the road.
7. Offer Incentives
Consider offering incentives to buyers to make your home more attractive. This could be in the form of a home warranty, covering closing costs, or providing an allowance for buyers to install additional soundproofing measures.
8. Be Transparent
Be upfront with the busy road in your listing and during showings. Honesty will instill trust in your buyers. Showing them how you've dealt with the noise, and that it hasn't been a huge issue for you, may help to assuage concerns.
9. Market to the Right Audience
Target buyers who can appreciate the benefits of your location. These may include young professionals commuting to the city, families valuing nearby schools and amenities, or retirees wanting a low-maintenance home with good accessibility.
10. Use Professional Photos and Videos
High-quality photos and videos can make a big difference in attracting buyers. Ensure that your home's best features are highlighted and that any noise-reducing measures are shown. A virtual tour can also help potential buyers get a feel for the home without being immediately put off by the road.
With these tips, you will be able to make your home near a busy road appealing to buyers and increase your chances of a successful sale. Every home has its unique advantages, and with the right approach, you can find the right buyer.