How to scale?

In this episode of the Speaking 4 Profit Podcast, I outline a four-step plan for scaling your speaking and consulting business from $100,000 to $300,000 a year. I also offer a free consultation call to discuss your business goals in more detail.

The first step is to hire an operational assistant to handle tasks like relationship building on LinkedIn, researching events, and managing your calendar. This will free you up to focus on high-level activities that generate more revenue.

The second step is to create a "wealthy speaker framework." This is a systemized approach to your speaking engagements that includes a signature talk, a three-to-five-step problem-solving framework, and multiple tiers of offers. These tiers could include digital products, live training, and retainer agreements.

The third step is to shift your pricing and learn to say no more often. I would suggest that you raise your fees to $7,500 or more per speaking engagement. You should also have digital products available to sell to potential clients who can't afford your premium rates. Finally, it's important to be strategic about the opportunities you accept and to politely decline those that don't align with your goals or pricing structure.

The last step is to hire a financial coach. This will help you avoid lifestyle inflation and ensure your business grows sustainably in the long term.

I acknowledge that this video is just the "icing on the cake" and that there's more to scaling your business than these four steps.

I encourage you to watch the full video for more detailed information on each of these steps, as well as additional tips and strategies for scaling your speaking and consulting business.

Here are some of the key takeaways from the video:

• Hire an operational assistant to free up your time to focus on high-level activities.
• Create a "wealthy speaker framework" to systemize your speaking engagements and increase revenue.
• Shift your pricing and learn to say no more often.
• Hire a financial coach to help you avoid lifestyle inflation and ensure that your business is growing sustainably.

Watch the full episode by clicking here. Listen to the full episode by clicking here.