How to Run a Prize Promotion on Instagram
Prizeology
Prize promotion agency | Prize sourcing | Winner management | Prize fulfilment | Terms & conditions | Global compliance
Giveaways on Instagram are a great way to promote products and services, increase consumer engagement, and attract new followers.?Many businesses are unaware of the regulations surrounding promotional marketing.
?Here are the top 5 tips to keep in mind before launching a prize promotion on Instagram.
1.?????Anyone directly associated with the business cannot choose the winner of a giveaway.
2.?????Don’t over complicate the entry process by requesting too many actions.
3.?????Choose entry actions that are trackable and ensure you can provide evidence of conducting a fair draw
4.?????Prizes actually have to be awarded (yes –really!)
5.?????Terms and conditions can increase trust and tackle any legal potentialities that may arise
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