How to Rock Your EOY Appeal

How to Rock Your EOY Appeal

If you’re on staff at a nonprofit or you sit on a board, this time of year is [insert your favorite expletive here] busy. And most of you are preparing an end-of-fiscal-year appeal of some kind.?

Even if you love the organization you’re a part of, asking for donations can feel hard. But it’s an absolute necessity if your company wants to be here this time next year, doing the good work.

So today, I’m happy to share this 4-minute video about why personal storytelling is the most effective tool in your fundraising toolkit. People want to connect with people, and sharing your unique journey can make asking for money not just bearable, but (gasp) enjoyable!

Check out the video to learn:

  • Why you have to get real about why you’re here
  • The real reason personal stories resonate more than statistics
  • The secret to creating wallet-opening magic


Watch here:


To your success!


ps. Do you have staff or board members who need to represent your company to key stakeholders, donors, press, or the community? Are they having trouble asking for money or showing up well at networking events? Let’s connect about my bespoke workshops that transform each person on your team into a voice for increased income and impact. Click here to learn more.

Dana Johnson

I'm your Wedding Pro turned OBM, dedicated to your effortless growth. Unveil a time-efficient strategy to showcase your wedding vision and creativity, free from templates or lengthy engagements.

5 个月

The video is a great resource! Personal storytelling is powerful for fundraising.

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