According to 14 top psychologists & neuroscientists of the last century, here's how you REWIRE the brain to stay motivated

Sometimes motivation comes as a spark — strong yet brief, fading away before you set on a journey of pursuing your goal. If that feels like your case and you’re curious to find out how to maintain motivation throughout a project or stay motivated in general this article might be for you. The good news is that motivation isn’t just about willpower and lack of it isn’t synonymous with laziness. Below we’ve drawn on insights of leading psychologists, neuroscientists, and self-improvement experts, for you to find out how to stay motivated to fulfil your ambitions:

1. Discover Your Underlying Motivations

Motivation is often based on deep psychological needs and desires. Sigmund Freud suggested that our behaviours are driven by unconscious factors, such as the need for achievement, appreciation, or connection. By reflecting on the core drivers, you can gain clarity on what truly fuels your ambition. This understanding allows you to set goals that resonate with your deeper self, making it easier to stay motivated.

Carl Jung introduced the idea of archetypes — universal, innate models of people or behaviours that influence our personalities and actions. By recognising and aligning with the archetypes that resonate with you, such as the Hero, Explorer, or Creator, you can set goals that feel more authentic and fulfilling. This alignment makes motivation a natural part of your daily life, as the goals reflect your true self.

2. Build Habits and Reinforce Them

B.F. Skinner‘s theory of operant conditioning emphasises the power of reinforcement in shaping behaviour. To stay motivated, create a reward system that boosts your progress. This could be as simple as treating yourself after completing a complex part of a project or enjoying the satisfaction of checking an item off your to-do list. This marks an event of task completion as pleasant in your brain linking it to a sense of joy. One small caveat: avoid focusing on micro wins, such as cleaning your space or washing the dishes, when your priority is, for example, drafting a client’s report. Instead, ensure your to-do logs include only tasks that truly matter and contribute to meaningful outcomes.

James Clear, author of ‘Atomic Habits,’ advocates for breaking down large goals into small, manageable steps. This approach not only makes daunting tasks seem more achievable but also allows you to create habits that compound over time. Starting your day with a consistent routine, such as a morning workout or meditation, can set the tone for a productive day and keep your motivation high.

3. Cultivate Self-Efficacy

Albert Bandura introduced the concept of self-efficacy — the belief in your ability to succeed. Building self-efficacy is crucial for maintaining motivation. Start by setting small, achievable goals and celebrate your progress along the way. Each success builds confidence, making it easier to tackle larger challenges and stay motivated.

Tony Robbins emphasises the importance of taking massive, purposeful action. By making decisive moves toward your goals, you create momentum that fuels further motivation. This momentum is crucial, especially when facing obstacles, as it helps you maintain forward progress.

4. Tap Into Intrinsic Motivation and Purpose

Carl Rogers believed that when your actions align with your authentic self, motivation becomes an intrinsic drive. This alignment ensures that your efforts aren’t just tasks to be completed but expressions of who you truly are. Pursuing goals that resonate with your core values makes motivation a natural, effortless process.

Viktor Frankl, a psychologist and Holocaust survivor, emphasised the importance of finding meaning in life, even in the most challenging circumstances. Understanding the WHY behind your goals provides deep, enduring motivation. Simon Sinekechoes this in his concept of ‘Start With Why.’ Knowing your purpose gives you the emotional energy to overcome obstacles and stay committed to your goals.

5. Engage Your Emotions and Brain’s Adaptability

Antonio Damasio’s research shows that emotions play a significant role in decision-making and motivation. Positive emotions reinforce your commitment to your goals, while negative emotions can undermine progress. By consciously cultivating positive emotions and managing negative ones, you can keep your motivation strong. Here meditation, physical activities and open emotional expression — versus suppression — are the essential practical steps to maintain emotional health.

David Eagleman’s work on brain plasticity suggests that the brain is constantly adapting. By engaging in activities that challenge and excite you, you can literally rewire your brain to stay motivated. This adaptability means that, with consistent effort, you can train your brain to maintain focus and enthusiasm for your goals.

6. Create a Supportive Environment

John Bowlby’s attachment theory underscores the importance of supportive relationships in achieving your goals. Surrounding yourself with people who encourage and support your aspirations can significantly enhance your motivation. This social support provides not only emotional reinforcement but also practical assistance, making it easier to stay on track.

Albert Bandura’s social learning theory suggests that observing and learning from others who have succeeded in your desired area can inspire and guide you. Modelling behaviours of those who have achieved similar goals can provide a roadmap for your journey, boosting your motivation by showing you that success is possible.

7. Cultivate a Growth Mindset

Carol Dweck ’s concept of a growth mindset is vital for staying motivated. Viewing challenges as opportunities to grow, rather than threats to your success, fosters resilience and keeps you engaged. This mindset encourages continuous learning and improvement, even when faced with setbacks.

Angela Duckworth ’s research on grit emphasises perseverance as a key component of success. Motivation often comes down to sticking with your goals, even when it’s tough. Developing grit involves maintaining a long-term vision and the resilience to keep going that’s essential for sustained motivation.

8. Align Your Physiology with Your Goals & Take Immediate Action

Tony Robbins often discusses the importance of managing your physical state to maintain motivation. Regular exercise, healthy eating, and adequate rest are crucial for sustaining the energy needed to stay motivated. By taking care of your body, you ensure that you have the physical stamina to pursue your goals.

Mel Robbins offers a practical technique for overcoming procrastination — the 5-second rule. By acting on your ideas within five seconds, you bypass doubt and hesitation, making it easier to stay motivated. This simple yet powerful tool can help you build momentum and keep moving forward.

Conclusion

Staying motivated is a journey, not a destination. By understanding your deeper motivations, building effective habits, cultivating resilience, and aligning your physical and emotional states, you can rewire your brain to stay motivated over the long term. Each step you take brings you closer to achieving your goals with purpose and persistence.