How To Reuse Content on Social Media

Yes, you can absolutely reuse content, and here is how!

First off, let me just say - we worked dang hard on creating that content so, yes, we are going to use it more than once!

And as depressing as it may be, not all of our followers are going to see our content, so posting information more than once gives them another chance to see it!

Also, everyone consumes content differently. Some may prefer to read a long post, some may prefer a video, so we want to provide information to our audience in the way they prefer to consume it.

(PS - this is actually one way to algorithm shows people content based on what type of content they already consume).

A few ways to reuse content are:

• Reuse a top-performing post from a few months ago
• Take the text from a long post and turn it into a carousel post
• Use part of a post to create a quote or statement graphic
• Read or further explain a previous post as a video
• Similarly, further explain a previous post in an article
• Opposite to that, pull one piece from an article and make it a post
• Reuse a post with a different image, graphic or video

So keep it simple and repurpose your content!