How retargeting can lead to more sales

How retargeting can lead to more sales

Hi there, here's our latest round-up. Check out our blog for more.


Use Retargeting To Turn B2B Prospects to Sales

Retargeting is an effective digital marketing tactic that can significantly reduce the time it takes to turn prospects into sales – here's how it works.

3 Ways to Leverage ChatGPT to Automate Research and Analysis

Start using AI to blend technology and human control to create data-driven, audience-first approaches in your marketing strategies. – Sara Vicioso , Senior Digital Strategy Lead

Case Study: Increasing Traffic to New Pages through SEO

Here's how Workshop Digital increased traffic to new location-specific web pages to raise awareness and visibility for an established website.


Stressed about your cost per lead?

Would you like to create successful search, display, remarketing, and paid social media campaigns – no matter the industry or budget? At Workshop Digital, we solve complex PPC and paid media problems every day. We’re ranked in the top 3% of Google Partners nationwide, earning us the designation of #GooglePremierPartner.

Our analysts continually test, adapt, measure performance, and report on progress with objective recommendations to increase ROI and lower CPL. At the end of the day, isn’t that what we’re all aiming for?

Ready to learn more?


Frequently Asked

Advice from our experts

Question: Do reviews really impact ranking?

Answer: The short answer is that yes, reviews can impact rankings if they include target keywords. For example, if somebody searches “lava cake near me” and a business has customer reviews that include “lava cake” then that can impact rank in the map pack. However, review ratings don’t impact rank unless a user selects “top-rated” in the map pack which will sort listings by businesses with the highest stars. - Rachel Denison Nooe , SEO Team Lead

Have a puzzling dilemma or question you want our help with? Submit a query! We’ll include an answer in an upcoming edition of Shop Talk.


We had a great time at last week’s #DigitalRVA meetup, hosted at CarMax Midtown!

Have you heard? Tickets to the first-ever full-day DigitalRVA conference are now on sale. Get your early bird ticket prices now before prices go up! Sign up here.


That’s all for this edition of Shop Talk. We’ll be in your inbox again soon with more topics to share with your colleagues.

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