How To Repurpose Your Creatives In 5 Minutes
Burak Unkun
Scaling e-commerce and DTC brands using high-converting content and marketing strategies | Media buyer at Vikst.io
First of all you need to understand what is repurposing "exactly" and what we mean by that. When repurposing you keep every angle of your content the same except one thing. So it's only one change at a time.
This can be your caption colors, caption background color, background song, voice over, the layout of the footages, entirely different video with same captions or entirely different captions with the same video. This is totally depends on you.
People are not free enough to learn your content, they will forget it after watching 2 minutes. Ask yourself, what ads you remember from today 2 pm? Then when it comes to repurposing why you are spending that much effort to change it?
The main idea of repurposing is keeping it the same (as much as you can) so no point of getting crazy to make it look different. Let me show you exactly how many different variations I can make out of one content.
-Different caption style
-Different caption color
-Different font color
-Different background song
-Different voiceover
-Without voice over
These are all the same content piece with small changes and I can get all these contents ready within the same day so if a video performs well I have no time loss, immediately new creatives are being launched, speed is everything!
If you want me to analyze your creatives and see what's missing schedule a 1-on-1 free consultation with me. Let's go over your creatives together and improve them!