How quickly can we get on the first page of Google?

Goseen - Digital Marketing Agency

A Digital Marketing Agency Specializing in Web Development, Social Media Management, Paid Ads, SEO, and Content Creation

发布日期: 2022年7月23日

+ 关注

This single question haunts or irritates (mostly irritates) many agencies worldwide.

When working on SEO projects, we unavoidably spend some time clearing up misconceptions and unrealistic expectations that many clients have.?

Expectation #1: Speed of Ranking

Rankings increase when SEO is done correctly. The SEO expert only has a limited amount of control over the rate of growth. It is challenging to make informed predictions about how long it will take for a term to reach a specific page or position.

Solution:

Ideally, clear expectations should be identified and rooted out during the sales process to reduce and avoid any miscommunication

Expectation #2: Number of Keywords Targeted

Although most clients don't want to pay to rank for everything at once, they want to rank for everything. Additionally, they will unavoidably attempt to add such keywords to the keyword research list even though they are aware that their SEO budget prevents them from taking on specific extremely competitive phrases.

Solution:

Companies must clearly communicate that adding more keywords will just dilute the level of work put into each keyword.

Simply refuse a client's request to monitor and report on keywords that aren't connected to SEO strategies laid out before starting the campaign.

Expectation #3: Quantity of Backlinks

The backlinks that companies successfully acquire must be reported as per the terms. However, you can tell there is a disconnect when clients begin to calculate their "cost per link" and discuss in favour of "cheaper links" from another country.

Solution:

We can guarantee that SEO would look and feel quite differently if its success were just determined by the number of links created; it would likely have a highly robotic, automated character.

Clear-cut expectations must be laid out with respect to link quality and quantity to ensure it does good to the campaign rather than harming the budget and overall SEO efforts.

#goseen #seo #marketing #agency #digitalmarketing