How to put the punchline in my content?

Laughter is the best medicine. As a marketer, it can also be the best way to get the message across to the target audience

Whether launching a campaign or doing a presentation, using humor help you to connect with your audience. That's because laughter lowers people defenses and makes em more open to new ideas and point of view.

Remember, brains also register humorous moments as positive memories. So if you present an idea wrapped in humor, people are more likely to remember.

Let's look at an example. The beauty company is presenting a 200 slide deck about global growth, and wants to add a bit humor to it. for you're opinion, which bar graph the would like to present?

So, the graph will show us, which the style will make the audience more interested with the presentation.

Humor isn't just for ad campaign, it's also a great story telling device you can use in all your marketing. like social media content or blog posts, the goals it to engage any audience

The first step to creating a humorous story is finding the game, this is coming up with a funny element or moment in the story you want to tell in your marketing campaign

Such a find character of you're business, to make more storytelling about your business, such a this character

Here's the guy who will help you to find a good design, every single post this guy have story, and engage audience in social media like Instagra, Facebook and Twitter, to make audience feel comfort and trust with the brand

It's important to keep humor consistent by obeying the rules of the game. Every story has it's own internal logic. Maintaining these rules, however arbitrary or absurd, will allow you to go as big as you want, So, think of your marketing message like a punchline. You want to build the story over time so that the final message will stand out.