How Publishing Articles Online Can Showcase Your Expertise

I believe we all have a method, a story, or a cause to share with the world. There are people who need to hear from you, but too often we play small and don't show up as an expert on a consistent basis. There are many ways to show up and serve your audience--including writing articles.

How can you use articles to showcase your expertise? Find a platform where your audience is. If you are a B2B business, I highly recommend LinkedIn. You can also post regularly on Medium. The SEO in these platforms will help your people find you with ease.

As you write articles, focus on providing value rather than promoting yourself. You can share top strategies and tips to showcase your expertise. You can also write about industry trends, opportunities in your field, or obstacles you have overcome.

Articles don't have to be long. They could be as short as 200 words up to 800 words. Don’t worry about length! Concentrate on the value you are giving. If you made your point, end the post and publish it.?

How can you widen the reach of your article? Share your article on other social media platforms like Facebook and Twitter to be seen by a larger audience.

You can share your article in Groups you are part of.

Share your article in your newsletter.

If someone comments on your article, comment back and engage them. Participate in the commenting and conversations of your posts.?

Be consistent. The more consistently you publish articles, the more you will build your followers. How often would you like to post? Once a week? Twice a month? Your articles can become the basis for a workshop you want to teach, a podcast episode you want to release, or part of the latest chapter for a book.

Ready to elevate your elite expert status and become the "go to" person in your niche? Follow Terilee Harrison on LinkedIn or grab her latest book, High Level Networking, at www.terileeharrison.com.