How to Promote Your Business on Social Media in 2019

10 Social Media (and business) Strategies that will MAKE or BREAK your business.

1. Give give give before you take. On social media, help, inspire, give value, answer questions as MUCH as possible!

This is easier before your business explodes - which it WILL if you help others first.

GIVE.

2. Say yes to podcast interviews, masterclasses, guest posting on blogs.

I've been on SO many small podcasts - because they're actually more fun... And their following will fall in love with you - vs. competing with the big players on big podcasts.

I still try to say YES as much as I can to podcasts, contributions, books, interviews (though my time is more limited with 3 kids, 2 businesses, and balance in my life).

SAY YES.

3. Master 1 platform on social media - don't try for global domination a la Gary Vee until your business is already successful. It's a TON of work and/or money.

Instead - choose 1 platform and DOMINATE that platform. Make it yours. It could even be Quora, LinkedIn, Instagram.

JUST MAKE IT YOURS.

4. Spend more time optimizing your social media profiles on the front end than you think you should.

By making sure ALL your links and bios point to your: masterclass, optins, scheduler, website, etc... You will scoop up extra leads every single day without any extra work!

OPTIMIZE LIKE A MOTHER.

5. Don't get lost in tactics....

Focus on foundations - not on shiny object tactics.

Tactics are a dime a dozen. Everyone has a new shiny object "you have to try this!" and it's SO detrimental to your business!

Instead, if you see a technique (like Instagram Stories, bot strategies, content distribution tactics) that you want to try - write it down "for later" and revisit when your business has momentum.

FOCUS ON FOUNDATIONS.

6. Take a moment to claim all your profiles.

Even if you're not utilizing all the profiles, you can secure them for later on so you're not bummed out down the road.

I use https://namechk.com/ - and it's SUPER easy to crosscheck all of the platforms!!!

CLAIM YOUR NAME.

7. Don't try to be someone else on social media.

Be 110% you - not a second rate version of someone else.

One of the greatest freedoms I found in entrepreneurship was accepting myself - and you'll find it, too! And then I found my community LOVED when I accepted myself - it gives them permission to not be perfect, too!

Be all you. You don't have to feel not worthy, not expert, not good enough, not pretty enough, not made up enough.

Just go for it, accept yourself as you are, and go live, do that post, send that email.

BE YOU.

8. Get social.

I know, it's so tempting to create a 100% automated business that doesn't require you to ever talk to anyone or even log on to social.

The reality is, social media is a SUPER POWER. I know because I built my business around it!

Especially early on - connect with people, hop onto Skype calls, talk and engage while getting social - just straight up build relationships through social media.

GET SOCIAL.

9. Get Visible.

If a business is built and no one knows - does it exist?

Get visible! Try to make your goal to have EVERYONE know your name and face....

If you do this, people will start rooting for you and your business. Go live, post in groups, connect with people, be EVERYWHERE!

GET VISIBLE.

10. Quite possibly the most important of the 10 strategies.

Have you ever seen someone who looks like their life is a party - and you wish you were invited?

That CAN be you if you dedicate yourself to having fun. Be silly, goofy, gregarious, etc. Have so much fun every single day that others HAVE to join you. They want to be a part of the party!!!

HAVE FUN.

OH - if you want more of my social media strategies, check out my 7 FAVORITE social media strategies for free here: https://bit.ly/3199cGl