How to prevent forced in-app payment?
If you are an app developer, you need to know how to easily link external payments!
What kind of content do you usually buy and use when you use phone applications? Mobile game purchases is one of the most common in-application purchases since users can pay for various goods and games within the applications. In addition, many users will pay for purchasing and using an app to remove advertisements when using an app. Ordinary users know what an “in-app payment” is and have purchased before. Though many don’t know what system the payment was made with.
The strategy of in-app payments became common place for Googles gaming applications. As a result, mobile game and app markets were booming due to the in-app payment enforcement prevention law. Google announced a change in its strategy in July 2020 to force all apps to pay for in-apps. In short, Google is hoping to expand its original gaming strategy to all of its applications.
Google and Apple, which occupy 90% of the world’s app market, were discussing to force all apps on the market to pay for in-app purchases. Then, Google / Apple will take 30% of their sales as fees. Google has been forcing in-app payments only for games in the past. However, at the end of 2020, when they announced plans to expand this method to all apps, it sparked a lot of controversy amongst application creators. If this happens, the developer has to provide 30% of content sales to Google. Which will inevitably put pressure on consumers as well as developers.
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So on August 17, 2021, Korea’s National Assembly’s Science, ICT, Broadcasting and Communication Committee went through a legislative process to amend the Telecommunications Business Act, which prohibits app market operators from forcing them to pay in-app payments. Thus, the Korean National Assembly passed the plenary session on August 31, 2021 and the In-App Payment Compulsory Prevention Act took effect on September 14, 2021. It’s also called Google’s power trip prevention method.
This act is an amendment to the Telecommunications Business Act that prohibits app market operators such as Google and Apple from forcing app market operators to pay specific payments except for inevitable reasons such as transaction safety. Therefore, from 2022, in addition to the payment methods provided by Google and Apple, developers will be able to link their own various external payment methods! (eromnet also supports various external payment methods for developers.) In particular, these days, the mobile game market is entering overseas not only in Korea but also in various global markets. As a result, it is important to consider these types of fees and the result it can have for app developers and their companies.
It’s also a good idea to prepare for entry into various countries with a number of simple payment methods. eromnet provides integrated global payments such as Pay and credit cards by country, and you can receive integrated settlement with the currency you want through local currency payments! It provides an API that integrates all payment methods, so it’s very simple to link them, and you can make it easier to match them through inquiries on eromnet.
In addition, an integrated payment UI optimized for the device environment can be provided so that users who use the payment can easily and easily proceed with the payment. Also, thorough risk management through real-time monitoring of transactions and fraud detection is fundamental. Get the highest level of PCI DSS for global payment data security certification to create a safe and stable payment environment! If you are looking for an easier and simpler global payment and even the easiest payment method for users around the world, please contact the global payment platform?eromnet.