How Portland Leather Goods Scaled a 9-Figure DTC Bag Brand with Curtis Matsko
Retention.com
We help Ecommerce brands rapidly grow abandonment revenues. Follow us as we build a unicorn in public. Updates daily!
Just over a decade ago, Curtis Matsko ★ said to his wife...
“Quit your job and I will start up a company selling things on the Internet and we’ll make $100 million.”
Today, that proclamation has manifested into reality, with Curtis’s Portland Leather Goods growing from a garage operation to a $120M+ DTC brand ??
Curtis joins the podcast to share his story.
In this episode, you’ll learn…?
? How Curtis grew Portland Leather Goods from zero to making more than 2M bags in a year.
? Tips on hiring the right people, building a great product, and creating the right processes to scale.
? Why taking a people-first approach will lead to an obsessive customer base.
Check out this short clip from the episode…
Why The Best Marketing Strategies Start With Big Ideas
Want access to the full interview? CLICK HERE to go watch. You can also get it on Apple, Spotify, or wherever you get your podcasts!
Strategy | Transformation | Leadership
1 年Love this brand and have gotten many friends hooked on their totes and bags. Practical but attractive products. AND they are social media marketing geniuses. They created community and loyalty with their customers and made it a comfortable place to show your colors or unique ways to use their products.I can't think of a current consumer goods brand doing it better right now. Congrats PLG!
??
Founder - The Marketing Millennials | Founder @ Authority - Turn attention into authority on LinkedIn | Former D1 Athlete
1 年??
Chief Growth Officer @ Sharma Brands & Creator of Go-to-Millions @ Workweek
1 年??
Building Acquisition Strategies & LTV Expansion For A 9-Figure Brand
1 年A must listen!