HOW PODCASTS ARE BECOMING TREND TO FUTURE?
As per the Scientific Research, people understand better through visuals but as things are changing books and Videos are being a bit of old school thing. Rather its Podcasts that are evolving and revolutionizing the content world.
And if you have been wondering, what’s future of podcasting and whether it is a good investment for your business’s Marketing strategy, then this article is for you.
Indians are Storytellers by nature, they love to spin yarns! Through ages, we have transferred knowledge down the line via Stories. In the last few years, podcasts have become with the improvement in quality has led much access to creation tools and real growth in the content world. From news publishers to entertainment brand, it is a “new” in CHANGE.
Since 2016, Podcasts have been growing and THANKS to the efforts to some committed individuals. The listener base in India has grown from being just about 4 million in 2016 to estimated 90 million in 2022.
Though there is no fixed format in the content world that gets sudden hype like Podcasts that has become an all-new genre to explore for all content creators out there. But here’s the framework that has some code to crack, if you are in search for that code:
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HIGH QUALITY CONTENT + VARIETY + WIDE AVAILABLITY = HIGH CONSUMPTION
?So, what’s next? How it will be benefitting student’s learning?
There are about 35 apps in Indian that one can consume spoken content. And to your surprize Students are far?more likely to listen and consume the material if they can do it on Bus, driving the car, or even washing the dishes, because they are already distracted from the route tasks, the content get great attention.
Podcasts enable student to reviews, again & again, it is particularly valuable to students from international background or with learning difficulties. Instead of making them watch 2 hrs straight video, give them an option to listen the same lecture in audio episodes of the topic.
Using a podcast in your teaching can encourage students to engage your classes, your materials and to miss a thing. Podcasting is one of the best things that we could do for students.
So, we thought to put it here to know what do you think?