How to pitch yourself for podcasts

If you’re not pitching your yourself (or having someone else pitch you) for podcasts, the time to start is now.

Podcast guesting should become part of your?overall marketing strategy?so that you can get visibility on other people’s platforms where your ideal clients hang out.

HOW TO FIND SHOWS:

You can do searches on Apple podcasts. Start with a search within your category and find the email address or website associated with the show.

Sign up for Matchmaker.fm, Audry.io, or Podcastguests.com. Whichever site you choose, you’ll want to create a profile to allow people to find you and also be active so you see who is looking for guests.

Join Facebook groups dedicated to connecting podcast hosts with guests.?

BEST PRACTICES

Listen to the show before you pitch to it. If you’re not right for the show or if they don’t have guests on, you won’t be wasting the host’s or your time.?

Check how many reviews they have. If there aren’t any, it’s unlikely people are listening to this show.

Make sure they’re still putting out new episodes. The sad statistic is that most podcasts fail after 7 episodes. So even if the show is still up online, it doesn’t mean it’s still being recorded.

See how many episodes they’ve done already. If it’s a newer show, the host probably doesn’t have as great a subscriber base as some of the more established shows. But this could be a good place to cut your teeth on being a guest.

When you send a pitch via email there’s a?standard practice?for introducing yourself.

Head over to the blog to continue reading and also access an example pitch email and speaker sheet.