HOW TO PITCH YOUR STORY TO SIFTED

HOW TO PITCH YOUR STORY TO SIFTED

#1?HOW TO PITCH YOUR STORY TO SIFTED

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Sifted writes about European startups and tech — and we love nothing more than to cover the latest juicy news about the ecosystem. But we also don’t want to write about every single funding round announcement. Let us explain — and share some advice on how to stand out from the hundreds of story pitches that?we receive each day.

#2?ISRAELI STARTUPS RAISE MEGA ROUNDS AMID RECESSION

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The past few months have seen approaching inflation, fewer investment dollars and significant layoffs at many Israeli high-tech companies.While last year the $100 million mega round became a nearly commonplace phenomenon, fundraising is more modest lately – and even those that raised big in the recent past are not always?faring well.

#3?SCALING A DEEP TECH STARTUP: LESSONS FROM THE FRONT LINE

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For most tech companies, the primary challenge is market risk—i.e., whether enough people will buy your product. However, with deep tech, the main risk is not finding the right market but, rather, proving the underlying technology. If you get the technology right, there should be an obvious addressable market,?including the potential for applications that haven't been thought of yet.

#4?WHAT DOES AUTUMN HOLD FOR INVESTORS?

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Investors are unsure how they should view the market outlook as we head into autumn. Last week’s non-farm-payroll employment figures were a case in point. The creation of 315,000 new jobs in August was worse than a month ago but better than expected. It was the 20th month of jobs growth in America, but it came alongside a rise in the?unemployment rate from 3.5% to 3.7%.

#5?50 INNOVATIVE STARTUPS IN AMERICA

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The devastating toll of the pandemic is all too clear on our families, our cities, our nation. But we are now beginning to see an underappreciated side of the pandemic: a coast-to-coast surge in American ingenuity, drive and determination. Even as the pandemic damaged or even destroyed many businesses,?it also provided new opportunities.

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