How to Pick the Right Customer Communication Tools for Your Business

Do you feel your client communication is in desperate need of an upgrade??

Well, your customers may.?

Especially if you’re still using email and other traditional communication tools.?

Also, managing multiple communication channels doesn’t help you get your message across any more effectively.?

So, to do right by your clients, you need to invest in the right communication platforms.?

Here’s what to look for when evaluating customer communication tools your clients will love.?

*This article is the abridged, adapted version of the blog post originally published on the Pumble blog: https://pumble.com/blog/best-customer-communication-tools/?

Best customer communication tools in 2024?

To help you establish successful client communication, we’ve compiled a list of the best tools to facilitate it.

So, before we get more in-depth about what constitutes a perfect customer communication tool, here’s a list of the best options in each category:?

• Pumble — Best for internal and external business communication,
• Zendesk — Best for customer relationship management,?
• Help Scout — Best email alternative for small- to mid-sized businesses,?
• Mailchimp — Best for email marketing campaigns,?
• Google Meet — Best for Google Workspace users,?
• Salesforce — Best for CRM for large companies,
• HubSpot service hub — Best for customer service, and?
• SurveyMonkey — Best for customer feedback.

To get a complete breakdown of each app from the list, be sure to read our original post (referenced earlier) on the Pumble blog.?

How to choose a client communication tool for your business?

The tools we listed in this guide belong to different categories, and which one you choose depends entirely on your team’s needs.

Having said that, there are some key features you simply can’t afford to compromise on when it comes to a client communication tool.?

Here’s how to ensure you’ve picked the right customer communication tool for your business.?

• First things first, look for a simple tool with a user-friendly interface. Your clients will thank you for introducing a solution that requires no instruction. Not to mention this will make your communication smooth from the start.?
• Second, be sure the tool offers quality video conferencing functionality and lets you organize conversations into channels for seamless face-to-face communication and a clear outline. Audio and video messages are also great to have for asynchronous communication with global clients.?
• You’d also want a guest access feature that lets you host clients directly in your company workspace and give them immediate access to important discussions. This is key to building great client relationships.?
• Next up, don’t forget to check if the solution supports advanced security features. It will give you peace of mind knowing any confidential data your clients share is safe.???
• Furthermore, tools with unlimited messaging history are also great, as they offer optimum information traceability, which can make all the difference in your client communication.?
• Finally, shop around for best deals and find the most reasonably priced solutions.

Build better client relationships with Pumble

Your customer satisfaction, retention, and acquisition of new business opportunities rely on successful client communication practices.?

So, to ensure efficient customer interactions, you need to pick the right, specialized client communication tools for your business.?

Follow our guidelines and test out some of the options we listed above to find an ideal solution for your customer communication solution.?

And, don’t forget to give Pumble a try. It offers a simple user interface, great video conferencing capabilities, and an ample guest access feature to help you facilitate quality client interactions. Try it out today, and start building better client relationships.?