How a phone+pics(those pics) = $12mil a year

Getting rich is confusing. There seem to be a thousand different ways to do it.

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In New Zealand, the majority of us are taught to get a good education. It’ll give you a good job and therefore a good income.?

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Those who apply themselves work their way ‘up the ladder’ and get rewarded with an increase in income.?

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But the world has changed...this internet thing has a lot to answer for.

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Last week I watched a documentary?on a lady in Australia selling images of herself and dating people online. Pulling in a cheeky $1,000,000 most months.

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I’m sitting there thinking. Are you serious? You?mean these last ten years i’ve spent studying and researching to be a Chartered Accountant and I should have been training to take selfies and nudes? What a world we live in.

I don't think my pillow talk game is strong enough for online dating 'Hey did you know only 8% of Kiwis earn over $100k?' isn't the sexiest sort of chat is it...

I had to turn the documentary off and go back to studying more practical methods.

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What about Bernard Arnault... have you heard of him? Well, Bernard recently became the world's richest person.

I know, I know, it wasn't long ago that I told you that Elon Musk was. Things change quickly around here.

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Before you go to the Big G of Google and find out who he is, I’ll enlighten you below.

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Chances are you’ve tasted a bottle of his champagne, Mo?t. Perhaps something from his bag collection is in your wardrobe??Louis Vuitton, Fendi, Christian Dior and Givenchy.

(Can we talk about how much ladies spend on bags one day? Or is that off limits? They're an investment I've been told...).

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Anyway, these luxury goods are loved by people all over the world. His potential market is?HUGE and he can achieve scalability.

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Arnault’s fortune jumped from?$76 billion?in March 2020 to?$186.3 billion?in May 2021. A rise of over?$110 billion?in only 14 months.

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We don’t really get taught about ‘scale’ in New Zealand. Remember from the top: good education, good job, good income.?

To be fair, it is hard to think about ‘scale’ in New Zealand as we have a population of around 5 million people. Most NZ businesses need to carve out a potential buyer from that 5 million.

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Trading your time for money in a job is often not seen as a good vehicle to scalable income - your hope of an increase in income is usually an increase in your salary or hourly rate.

Scale is often why a lot of New Zealanders look overseas to pursue bigger dreams or bigger markets.

I'm not suggesting you level up on your soft core?selfie game, but those who are, are learning about the access they have to the?worldwide market - huge scale.

Scalability shows us?that when property is going nuts, people flock to become real estate agents. Taking a clip of each sale they make, they can scale their income dramatically.?

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This is also why people love property investment - they get the hang of one investment and realise they can scale their methodology and get 2,3,4 properties over time. Scalable.

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Perhaps you are working on a business idea or a side hustle idea. Have a think about how scalable it is...how many times can you replicate it before you get in the way &?hinder the growth?

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Scalability requires processes, automation and, of course, a huge customer base to start with.

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Think big, think scale.

Easy on the selfies this weekend...once they are online, they are online forever,

Luke