How is the Pet Care Products market in Emerging Europe evolving?

How is the Pet Care Products market in Emerging Europe evolving? What are the market expansion opportunities for international players?

Is your company strategy to expand internationally and enter the EU markets? Are you looking to expand globally? Are you looking for new leads? Are you a foreign investor / group looking to analyse and enter the Eastern European markets through an acquisition of a Romanian player?

Perhaps we could collaborate. Contact the FRD Center team by email at [email protected]

Check out this link on the FRD Center Business Blog for more details: https://market-entry-romania.blogspot.com/2025/02/how-is-pet-care-products-market-in.html

The distribution landscape of pet food in markets such as Romania, Poland and Czechia is dominated by the modern trade: supermarkets and hypermarkets. E-commerce is beginning to be also a considerable platform for Pet Care Products in Emerging Europe.

There are numerous off-the-shelf market researches and reports about the Pet Care Products markets in CE Europe.?

Should you need bespoke market analysis on specific topics relevant to your company, contact the FRD Center team at [email protected] to discuss a customised approach.?

How is the Romanian Pet Care Products market been developing recently??The local pet care market is estimated at about 1.1 bnEUR in 2024, with food representing 90% and registering a 10% y-t-y growth, according to the research company Euromonitor International.

In Emerging Europe as a whole it was observed?an increasing awareness regarding pet health. The pet owners show greater focus on preventive healthcare of their pets which has been propelling the demand for pet supplements and specialized foods addressing specific health needs.

According to an analysis conducted by RetailZoom for the online publication retail-FMCG.ro, the local pet food market in Romania has been registering double-digits year-on-year growth.?

Should you need bespoke market analysis on specific topics relevant to your company, contact the FRD Center team [email protected]?to discuss a customised approach.?

According to data from the period July 2023 – June 2024, the local pet food market increased in value by 10.9% and in volume by 5.7% compared to the period July 2022 – June 2023. The cat food market increased in value by 15%, and the dog food market increased by 7.4%.?

Some of the most popular pet brands in Romania are Pedigree, Friskies and Royal Canin.

How to reach the Decision Makers in relevant local companies in Romania and Eastern European countries? How to approach the local manufacturers to be appointed as New Suppliers, importer-distributors to start exporting to Romania or to further develop your local presence on the markets in Central Eastern Europe or South Eastern Europe through a Strategic Partnership??

The dog food market has a solid evolution, rising by 12% in volume and 8% in value, in the period October 2023 – September 2024, compared to the previous 12 months, according to data from the analysis company RetailZoom, quoted by Revista Piata.

The pet population in Romania has a stable growth trend. According to Revista Piata, in the last three years the dog population has increased by approximately 50 thousand, and the cat population has increased by 80 thousand.?Also, cat food sales are also experiencing good dynamics: increases of 10% in volume and 12% in value in the period October 2023 – September 2024, according to the same sources.

In the last 12 months, Romanian sales of pet food of the Purina brand owned by Nestlé have registered a significant increase, both in volume and value, according to the company's rep qouted by Revista Piata.

Sales of pet food of the manufacturer Gama&Gama have increased by 20% in the last 12 months. They? estimate to have reached turnover of approximately 35 mEUR in 2024 and they expect the same growth rate to continue in 2025.

How to reach the?Decision Makers?in relevant local companies in Romania and Eastern European countries? How to approach the local manufacturers to be appointed as New Suppliers, importer-distributors to start exporting to Romania or to further develop your local presence on the markets in Central Eastern Europe or South Eastern Europe through a Strategic Partnership??

According to Euromonitor International, the Romanian market has grown more than four times in the last 10 years. The specialist company's estimates an increase by 45% over the next 5 years.

The 2025 edition of the?PetExpo trade fair?in Bucharest is taking place on 22-23 March.

Fressnapf, the European market leader in pet products retail, ended up 2024 with 33 stores throughout Romania only after just 2 years on the market. Furthermore, in 2025, Fressnapf plans to implement an e-commerce platform as part of its digitalization efforts, increasing accessibility for customers across the country.

Should you need bespoke market analysis on specific topics relevant to your company, contact the FRD Center team [email protected]?to discuss a customised approach.?

The Polish Pet Care products market is booming, with almost half of the local households owning a pet. Some of the best known players on the market are Just For Pets, PetSmart, Petco, Nestle, Ancol, Zolux S.A.S., Vitakraft pet care GmbH & Co. KG, Vetoquinol SA, Tolsa S.A., Spectrum Brands Holdings Inc., Pupil Foods Sp. z o.o. a.s.o.

The value of the Polish pet food market is estimated by Mordor Intelligence at 2.4 bnEUR in 2024 and it is projected to grow at a CAGR of 13.7% by 2029.

How to reach the?Decision Makers?in relevant local companies in Romania and Eastern European countries? How to approach the local manufacturers to be appointed as New Suppliers, importer-distributors to start exporting to Romania or to further develop your local presence on the markets in Central Eastern Europe or South Eastern Europe through a Strategic Partnership??

What is the situation on the Czech Pet Care Products market??

During week 29 of 2023 to week 28 of 2024, according to NiQ, more than 99.5 thousand tons of dog and cat food were sold on the Czech retail market, with a total value higher by 3.2% y-t-y.??The 3.2% increase in total sales was driven mainly by cat food, which achieved a year-on-year growth of 8.7%?

The Czech Republic Pet Care Products market is expected to increase by CAGR 3.1% in the following 5 years.

Should you need bespoke market analysis on specific topics relevant to your company, contact the FRD Center team [email protected]?to discuss a customised approach.?

Recently, in Prague took place the 25th edition of the GlobalPETS Forum, which is considered to be the leading networking event for the pet industry in Czechia and the region.

Some of the most popular pet care brands in Czechia include MARS (Whiskas), VAFO Group (Brit) Super Zoo (Pla?ek Pet).

Is your company strategy to?expand internationally?and enter the EU markets? Are you looking to expand globally? Are you looking for new leads? Are you a foreign investor / group looking to analyse and enter the Eastern European markets through an acquisition of a Romanian player?

Perhaps we could collaborate. Contact the?FRD Center team?by email [email protected]

How to reach the?Decision Makers?in relevant local companies in Romania and Eastern European countries? How to approach the local manufacturers to be appointed as New Suppliers, importer-distributors to start exporting to Romania or to further develop your local presence on the markets in Central Eastern Europe or South Eastern Europe through a Strategic Partnership??