How Peppa Boosts Buyer Protection On Social Media
Peppa (Techstars ‘22)
Making the business tools SMBs need to grow, embedded within the software they use most
How Peppa Boosts Buyer Protection On Social Media
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Social media has primarily been a channel for meeting and communicating with people across the world. This potential of social media comes at par with the local parlance that "the world is a global village." This is owed to how social media has shaped our behavioral pattern toward interacting with people of cultural, ethnic, and demographic diversity.
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The prospects of social media as a tool to engage a larger audience that uses the respective social media platforms have since led to leveraging social platforms for business. Today, you can offer your products and services on various social media platforms to teeming users. This development has reduced the move to have physical stores or offices to attract customers of clients to your business.
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It is common knowledge that digitization is taking over all spheres of endeavors, and businesses are in sync with the power of social media to attract more visits and maximize profits at a low cost.
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Study shows that there are about 4.62 billion social media users across the world, with over 71% of small to medium-sized businesses using social media to market their business.
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Facebook is leading the pack of the most frequently used social media platforms for businesses, as it has the potential to give brands an engagement that is 10 times higher than other social platforms.
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Nonetheless, we can not undermine harnessing the power of every other social platform to do business efficiently. Other social platforms that businesses use are Instagram, TikTok, and Pinterest.
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One major feature that is peculiar to all these social platforms is the ease of trade with huge potential customers exploring different businesses available on the platform. Therefore, these social platforms serve as P2P platforms for sellers and buyers to meet without third-party interference.
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For instance, you (the buyer) can navigate through different businesses on Instagram and shop from any of your preferred sellers, where you make a direct payment to the seller.
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However, the proliferation of different businesses on social media is giving rise to the emergence of scandalous acts that are putting most buyers at risk of losing their funds to fraudulent sellers.
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Social media scams are becoming popular today; thereby, buyers make a payment for a particular product but would not receive the product. In most cases, the seller may block the account of the buyer or even shut down the page when there are scores of people being scammed of their funds.
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As social media scams are becoming one incident too many births the development of Peppa secured payment service to curb the incessant loss of buyers' funds to scams.
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Peppa Helps Buyer Protection With Secured Payment Service
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Peppa offers secured payment as a service to ensure buyer protection when you make purchases on various social platforms. We are aware of how skeptical people can be when it comes to buying on social media, which is the culmination of fraudulent schemes by some sellers to rip people off their money in the name of offering products or services.
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Therefore, Peppa is changing the narrative as a top social commerce platform that guarantees buyer protection. The secured payment service enables Peppa to be the neutral middleman between the buyer and the seller. Peppa holds the payment made by the buyer for a product and releases the payment to the seller upon the completion of the agreement of trade – which is the delivery of the product to the seller.
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This secured payment feature improves the confidence of the buyer in a business while boosting the commitment of the seller to the cause of the business. Moreover, it is a win-win situation for both the seller and the buyer, as the former and the latter receive payment and the product, respectively.
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Benefits Of Using Peppa's Secured Payment Service For Buyer Protection
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1. Convenience
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Social media shopping brings some level of convenience and comfort as you can navigate through different businesses, shop, and order your preferred product(s) from your home. But the Peppa secured feature gives you more will to shop because you are assured that you will not be losing your funds to a fraudulent seller. So this gives you the feeling to shop more as you can from anywhere and at any time.
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2. Low Fee
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While Peppa offers secured payment as a service, it comes at a relatively affordable cost. You can access the secured feature with different plans that are available on the platform. For instance, you can choose a premium plan that would run for you for a month or three months, as the case may be. This means that you will have to pay a certain low fee to enjoy the Peppa secured payment service as a buyer.
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3. Value For Purchase
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Peppa secured service eliminates the phrase in local parlance "what I ordered versus what I got." As earlier mentioned, this secured payment feature holds the payment made by the buyer for a particular product and it will not be released to the seller until the product is delivered to the buyer, satisfactorily.
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Therefore, this gives buyers the true value for purchase as you can always request a return of the product or a refund if you are not satisfied with the product. Peppa secured payment feature holds the money until the completion of the agreement between the two parties – the buyer and the seller.
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Conclusion
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The social media business is a thriving business with access to a large scope of audience. This has tickled the interest of many people to delve into the social media business, and buyers are finding more convenience in shopping on social media than in physical store shopping.
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But as potential buyers are exploring the prospects of social media shopping, some fraudulent sellers are lurking around the social media space to scam people of their funds. So this is why enabling a Peppa secured service is important to protect your funds. With Peppa secured service, you can shop easily and safely with the guarantee of not losing your money.
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Create a Peppa account today to enable your fund protection on social media.
Great work on making e-commerce buying more secure and giving buyers peace of mind when they make purchases! We're trying to do something similar but on the marketing side of social commerce. Excited to see how social commerce is going to revolutionise the way, people make purchases online.