How People REALLY Decide What to Buy (and How You Can Help!)

How People REALLY Decide What to Buy (and How You Can Help!)

Ever wonder what goes on in a customer's head when they decide to buy something??

It's not just about the price tag, trust me.?

Think of it like a friend needing help – they want the perfect solution, not just any old thing.

So, how do we become their buying hero?

Let's crack the code together!

We've all seen it – people consider a bunch of stuff before they buy:

  • Price: Sure, it matters, but if something solves their problem perfectly, they might be willing to stretch a bit.
  • Quality: They want something that actually works and lasts, not a one-time wonder.
  • Can They Find It Easily? Convenience is key! Being there when they need you shows you care.
  • Making Choices: They'll juggle different options, so highlight what makes yours awesome.
  • Looking Good: People like nice things! An attractive product catches their eye and shows value.
  • Setting Expectations: Let them know what to expect, so there are no surprises after they buy.
  • Taking Care of Them: Great customer service keeps them happy and coming back for more.
  • Building Trust: People buy from folks they like and believe in. Be real, be honest, that's golden!

Think of it like this: Imagine your friend is stressed about work.?

They might look at yoga mats, books, or meditation stuff.?

You, the awesome salesperson, can help them find the perfect combo!?

A comfy mat, a beginner's yoga book to guide them, and a meditation app for on-the-go stress relief.?

See? Perfect solution!

Here's the coolest part – you already know a lot about buyers!

  • Figure Out Their Needs: Listen closely and ask questions to understand what they really need.
  • Read the Mood: If they're stressed, offer quick solutions and give them some space.
  • Gauge Their Interest: Can you tell they're really into your product? Focus on those folks!
  • Be a Helper, Not a Pusher: Nobody likes a salesperson who forces things. Offer solutions and build trust.

By understanding how people make decisions and using these tips, you'll become a buying-decision ninja! No more awkward sales pitches, just happy customers who found the perfect solution (thanks to you!).

Stay tuned! Next time, I'll share secret "influence tactics" that'll help you win over customers like a pro.


If you're ready to make efforts with sales through LinkedIn and beyond on another level, I am always here. Book a free consultation with me right now.?

I'll help you identify the right sales framework, develop effective organic marketing techniques, and implement strategies to streamline your lead generation process.

For those who are with me for the first time:?

I’m Amy Bradley , a Sales and Lead Generation expert, who can help you create sales success stories through meaningful connections.?

Let me help you take your sales game to the next level.

Atul Raghav

Linkedin Growth Hacker driving $1,000,000+ for ‘Busypreneurs’ | Ghostwriter & Copy Writer | Helping → Content, Engagement and Lead generation through the ATANIEL system, 250% More Profile Views | Author of 6 Novels

5 个月

?? Need > Want ? Need + Solution = Purchase ?? Trust > Price ? Trust + Quality = Loyalty ?? Convenience > Complexity ? Convenience + Accessibility = Satisfaction Great insights, Amy Bradley. Understanding customer behavior and focusing on their needs is key to sales success. Thank you for sharing these valuable tips.

Suvadeep Paul

Build your presence across X and LinkedIn.

5 个月

Listening and asking the right questions to understand customer needs can transform the sales process from pushy to helpful, which customers appreciate. Amy Bradley

Raj Chauhan

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5 个月

Great points, Amy Bradley. Aesthetics and product appeal are often underestimated but play a significant role in attracting customers. People do judge books by their covers.

Louis Fairfax

Managing Director of CUB (UK) – Helping businesses with smart meters earn revenue by participating in Demand Flexibility Service | Minimising electricity use during scheduled events reducing reliance on fossil fuels.

5 个月

Well said, Amy Bradley Trust and honesty are indeed the foundations of successful sales. Being genuine with customers builds a solid reputation and keeps them coming back.

Shivangi Vikas Mishra

MBBS Student Researcher with Passion for Neurosciences | Debater | Orator | Artist | Volunteer | Seeking Opportunities to Make a Difference

5 个月

Setting clear expectations and providing excellent customer service are key elements in ensuring repeat business and customer loyalty. I love your approach, Amy Bradley.

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